Peter England embarks on East India expansion with a store in Odisha

India’s leading menswear brand from Aditya Birla Fashion and Retail. Peter England expanded its footprint in East India by launching its latest flagship store in Odisha.

Located in Kharvela Nagar, Bhubaneswar, this 1,700-sq-ft store offers an unparalleled shopping experience to fashion-forward men in Odisha. It highlights the brand’s commitment to cater to the growing demands for high-quality affordable menswear in Odisha. By offering customers an access to brand’s celebrated fashion collection, the store reinforces Peter England’s leadership position in the Indian menswear market.

Besides its Gentlemen’s League Collection, the store also showcases the brand’s Yacht Club Collection designed for customers embracing the refined, smart yacht lifestyle. Besides, it also launches the Zodiac Collection, featuring an exclusive range of top wear inspired by the 12 zodiac signs.

Anil S Kumar, Chief Operating Officer, Peter England, says, offering the best of Peter England’s collections till date, the store ensures an immersive shopping experience for the brand’s customers. It also resonates with the fashion sensibilities of the region’s modern, discerning consumers, he adds.

The store launched with several exclusive opening offers, providing customers with an opportunity to add the finest Peter England styles to their wardrobes.