19 October 2023, Mumbai
Soch Apparels, the leading women’s ethnic wear brand for evening occasions, has announced Deepak Mahnot as its new Chief Marketing Officer.
Deepak will lead the brand’s marketing, CRM, visual merchandising, PR, and customer experience efforts, strengthening Soch’s position in the Indian ethnic wear segment.
Background
Deepak is a seasoned marketer with over 20 years of experience in various industries. He has delivered award-winning campaigns and driven data-driven transformational projects in India and Dubai.
He has worked with reputed organizations like Vision Express, Reliance Infocomm, The Mobile Store, VLCC, and Babyshop. Deepak is excited to join Soch at a time when the brand is poised for exponential growth.
The company welcomed Deepak and expressed the view that he will play a critical role in shaping the next chapter of Soch.
Soch has 160+ stores in over 60+ cities across India and continues to evolve and expand its presence in the ethnic wear market.