Mango Expands Appetites


12 January 2024, Mumbai

500 New Stores, Homeware Push, and Leadership Shakeup

Spanish fast-fashion giant Mango is setting a growth feast, planning to open 500 new stores globally within five years. Targeting key markets like the US, Spain, and India, Mango aims for 40 US stores alone by year-end, savoring a bigger slice of the American market.

But their ambitions aren't confined to clothing racks. Mango Home, the brand's homeware arm, is set to get its dedicated stores in Barcelona and Madrid while expanding its online reach to Turkey. Eva Cárdenas, former Zara Home CEO, spices up the mix as an external advisor to guide Mango Home's growth.

Leadership is also getting a makeover. The board is expanding from four to nine members, with Margarita Salvans taking over as Chief Financial Officer, adding seasoning to the executive table.

This ambitious five-course plan reflects Mango's hunger for further success. Founded in 1984, the Barcelona-born brand now operates in over 115 markets and expects to exceed €3 billion in sales by 2023.

With more details about their 2024–26 strategy set to be revealed soon, one thing's for sure: Mango's future is looking fashionably flavorful.

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