PITTI UOMO INSPIRES PARTICIPANTS WITH NOVEL SHOWCASES
20 January 2022, Mumbai:
Held from January 11-13, 2022, the latest edition of Pitti Uomo aimed at inspiring participants despite non-participation by brands such as Cucinelli and Baldessarini and cancellation of events including Ann Demeulemeester’s fashion show.
As the pandemic blocked international visitors from Asia and the US, the event was attended mostly by European visitors.
Around 259 companies participated in the June 2021 edition of the event while 580 participated In the January 2022 edition. The event happened as a regular trade show without almost no events, parties, or get-togethers but simply as a work and meeting occasion for insiders ready for a restart.
A vast selection of brands presented their new collections for Fall/Winter 2022-23. Italian brand DIS launched special sneakers that can be disposed of in 180 days as they are made with Ohoskin, a Made in Italy vegan alternative to animal skin obtained from orange and prickly pear byproducts, and recycled rubber sole.
Socks and knitwear brand, In The Box, entered into a collaboration with Peanuts offering sweatshirts decorated by details made from upcycling old military clothes.
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