15 March 2022, Mumbai:
Sports brand PUMA launched its digitally-enabled experiential store at Orion Mall in Bengaluru today.
This is PUMA’s largest store in South India.
The store launch was attended by KL Rahul, Vice-Captain of the Indian cricket team & PUMA athlete, and Bollywood Actor Athiya Shetty.
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PUMA’s newest store is a significant step by the brand to provide an unprecedented experience to its shoppers and create meaningful offline engagement. With a focus on bringing technology, sports, and experiential retail under one roof, the store has state-of-the-art offerings including F1 Simulators & interactive retail screens.
Throughout the year, the brand’s premium store will also showcase limited-edition global collaborations for men, women and children.
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CREDITS: Business News This Week (The news article has not been edited by DFU Publications staff).