Start-Up Hits: 1374

Purplle: Raises fresh funding, turns unicorn

Start-Up Hits: 1374
Purplle: Raises fresh funding, turns unicorn
Start-Up Hits: 1374

09 June 2022, Mumbai:

Purplle, Online beauty and personal care products retailer, has raised fresh funds from Paramark Ventures, others and has turned into a unicorn. 

ALSO READ  Purplle witnesses 70% growth in active users v/s Nykaa stands at 50%: Bobble AI report .

Existing investors Premji Invest, Blume Ventures, and Kedaara Capital also participated in the round. Its earlier investors include Goldman Sachs and Verlinvest.

RELEVANT NEWS Kedaara Capital invests $75 million in Purplle 

Manish Taneja and Rahul Dash launched Purplle in 2012 with a dedicated e-commerce store.

The retailer runs its own brands which include Purplle, Good Vibes, and NY Bae and also retails a wide range of other Indian and international brands.

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Credits: ET Retail

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