The ongoing economic slowdown is forcing India’s top value fashion retailers to hold off their expansion plans. Faced with muted consumer demand, these players are planning to cut down their store fleet in 2020. A prominent example of this is 1-India Family Mart, which witnessed good footfalls but has not been able to convert it into sales. T... Read more
Mufti, India's leading clothing and fashion brand has launched a new range of hoodies. These hoodies can be paired with blazers and jackets making it apt for any occasion. These include:
Buttoned up Hoodie: Perfect for laid-back bar nights. This checkered hoodie can be paired with a Mufti denim jacket or a basic solid tee and white sneakers.
... Read more
The world's sixth-largest economy, India also has the world’s youngest population. According to India Brand Equity Foundation, this will boost consumer expenditure in the country to $3.6 trillion by next year as emerging new technologies is changing the overall shopping experiences.
As Prasad Shejale, Founder and CEO, Logicserve Digital says... Read more
Babycare brand KandyFloss is planning big for the future. “We aim to launch all possible apparel products for kids in the age group 0-2 years,” states Bhavin Joshi, Head of the brand. Joshi believes infantwear “to be the most beautiful segment as it has direct connection with god.” Joshi says currently there is a huge void i... Read more
A platform for manufacturers and suppliers across, the 30th edition of the Garment Technology Expo is currently is being held at the NSIC Exhibition Complex in New Delhi.
Comprising seminars and conferences, the expo explores ways to enhance garment productivity by improving the efficiency of garment manufacturing machines and devices. It focuse... Read more
In its upcoming S/S ’20 collection, women’s wear brand Vanca plans to use more solid colors with a generous mix of stripes. “We also plan to add more prints and embroideries from different ethnicities,” states Rajeev Sinha, CEO of the brand. “The color palette of the collection will be rich tonal contrasts that will sl... Read more
Even while the Made in India label is gaining prominence, the role of Indian craftsmen in making the world’s most beautiful catwalk and red carpet dresses is being systematically brushed aside by European luxury brands. However, now it is time for consumers to be made aware of some of these skilled embroiderers and artisans responsible for cr... Read more
Established in 1998, Neva has become an undisputable market leader with its innovative and quality products. The company operates in six categories including thermal wear, active wear, sweaters, jackets, innerwear and lingerie for men, women and kids. “Being a pioneer in thermals, we offer innovative fabrics in these categories,” says N... Read more
Menswear brand Donear NXG’s latest collection makes a fashionable impression through the use of fancy yarns for developing space dyed, mélange, grindle and linen-look fabrics. “We have also used recycled fibers for making fabrics for formal trousers. The shirts in this collection are made from stretch fabrics,” explains Rah... Read more
United Colors of Benetton kick-started the New Year by unveiling the new new edition of the Rolling Stone India magazine at its store in Ambience Mall, Gurgaon.
The magazine’s cover features the young music talent Prabh Deep in a complete Benetton look from the ebrand’s clectic Fall-Winter collection.
Benetton has a longstanding histo... Read more
As per Google India, the online fashion industry is expected to touch $35 billion by 2020. A Statista study revealed that the Indian women’s apparel market was projected to reach over Rs 2.9 trillion by 2028. This growth will be fuelled by the working women population in India.
The emergence of private labels and startups with unique busines... Read more
Riding against the winds of economic slowdown, the Indian internet industry grew by 38 per cent to $76 billion in 2019. Consumers, earlier cautious of their overall expenditure, spent nearly $3 billion within the first six days of these sales. Most of this money was spent on items like mobiles, electronics, large appliances and home décor it... Read more
The rise of social commerce, e-commerce and selling facilitated by social media- has made the experience of shopping convenient for consumers. However, this ease comes with an uncertainty as these platforms likely to disappear into thin air within just a few days of their formation. These social platforms not only increase the number of transaction... Read more
The Indian retail industry expects to bounce back in the second half of 2020. A pickup in demand and growth is expected. But this would depend on various factors like recovery of manufacturing and other sectors, incentives in the union budget and availability of money in the hands of consumers to make purchasing decisions. If the budget is pro-cons... Read more