28 October 2025, Mumbai
Direct-to-Consumer (D2C) fashion brand Miss Mosa by Akanksha (formerly Alamode by Akanksha) has targeted revenues of Rs 110 crore for FY25–26. This follows a reported revenue of Rs 64 crore (approximately $7.7 million) in FY24–25.
Founded in 2016 by Akanksha Sethi and Jayant Sethi in Uttarakhand, the Gurgaon-headquartered company shifted to a D2C model in 2020, maintaining close to 100 per cent Y-o-Y growth, escalating from Rs 11 crore in FY21 to Rs 64 crore in FY25. The brand has successfully processed over 250,000 orders to date.
The company achieved cumulative revenues of Rs 187.01 crore through FY 2024–25. Akanksha Sethi, Co-founder attributes this success to a customer-centric approach: According to her, the brand blends affordability with trend, and trust.
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