- 1. Tapsee Pannu roped in as brand ambassador for Van Heusen-Women ...
- (Apparel)
- 16 September 2024, Mumbai The power dressing brand of Aditya Birla Fashion and Retail, Van Heusen has appointed Bollywood actress Taapsee Pannu as its new brand ambassador for its Women’s Fashion vertical. ...
- Created on 16 September 2024
- 2. Van Heusen unveils new store for womenswear in Kochi ...
- (Retail)
- Renowned apparel and accessories brand from Aditya Birla Fashion & Retail (ABFRL), Van Heusen, has unveiled a new store exclusively dedicated to its women's collection in Kochi. Nestled on the first floo ...
- Created on 26 March 2024
- 3. Louis Philippe, Van Heusen open flagship stores in Qatar ...
- (Retail)
- Esteemed brands under Aditya Birla Fashion and Retail, Louis Philippe and Van Heusen have inaugurated two flagship stores in Qatar in collaboration with the HK Group. Through these stores, the brands aim ...
- Created on 12 March 2024
- 4. Van Heusen opens stylish Siliguri outlet ...
- (Brands-To-Retail)
- Van Heusen's new Siliguri outlet, inaugurated by philanthropist Ravindra Jain and franchise owners, showcases a diverse range of premium clothing for men and women. As India's top professional lifesty ...
- Created on 20 December 2023
- 5. Hardik Pandya teams up with Van Heusen Innerwear in dynamic campaign ...
- (Brands-To-Retail)
- 06 October 2023, Mumbai Van Heusen Innerwear, a prominent player in the mid-premium innerwear industry, has unveiled its latest advertising campaign featuring cricket sensation Hardik Pandya. Super-exciting ...
- Created on 07 October 2023
- 6. Van Heusen Innerwear launches women's exclusive intimates store in Bangalore ...
- (Apparel)
- 30 March 2023, Mumbai Van Heusen Innerwear, the well-known brand from Aditya Birla Fashion and Retail Ltd (ABFRL), has increased its retail presence in south India with the opening of a flagship women' ...
- Created on 30 March 2023
- 7. Van Heusen: Expands footprint in Innerwear & Athleisure ...
- (Brands-To-Retail)
- 30 March 2023, Mumbai Van Heusen Innerwear & Athleisure, a brand under Aditya Birla Fashion and Retail Ltd., has opened its flagship women's exclusive intimates store in Jayanagar, Bangalore. Th ...
- Created on 30 March 2023
- 8. Van Heusen: Partners with Paytm Insider to hold a musical concert ...
- (Brands-To-Retail)
- 30 January 2023, Mumbai Van Heusen, an Indian fashion brand under Aditya Birla Fashion and Retail Ltd, is hosting a virtual musical concert in the metaverse in partnership with PartyNite Metaverse and ...
- Created on 30 January 2023
- 9. Van Heusen: Presents “Move Labs Collection” ...
- (Brands-To-Retail)
- 17 October 2022, Mumbai: Van Heusen’s Move Labs Collection offers a wide range of shirts, trousers, suits, and blazers for modern-day men who value functionality along with fashion. Van Heusen presents ...
- Created on 17 October 2022
- 10. ABFRL: Van Heusen launches sub-brand “Flex” ...
- (Brands-To-Retail)
- 18 March 2022, Mumbai: India’s leading power dressing brand from Aditya Birla Fashion and Retail (ABFRL), Van Heusen has launched a new sub-brand “Flex”. Van Heusen Flex i for modern-day professionals ...
- Created on 19 March 2022
- 11. Jacqueline Fernandez signed as brand ambassador for Van Heusen’s new sub-brand ...
- (Apparel)
- Bollywood film actor Jacqueline Fernandez has been roped in as the brand ambassador by formal wear brand Van Heusen for its new sub-brand Denim Labs. As per Economic Times, the launch of this sub-brand ...
- Created on 22 April 2021
- 12. Van Heusen to launch new WFH clothing brand ...
- (Apparel)
- ABFRL’s formal wear brand Van Heusen plans to launch a new sub-brand for work-from-home (WFH) and comfort clothing.The brand’s stores will sell more T-shirts, denim shirts, jeans, casual jackets and casual ...
- Created on 15 April 2021
- 13. Van Heusen launches campaign for Winter Collection 2020 ...
- (Insight)
- India’s leading power dressing brand from Aditya Birla Fashion and Retail, Van Heusen has launched an exclusive campaign for its Winter Collection 2020. ‘The Winter Edit’ campaign showcases the brand’s ...
- Created on 03 January 2021
- 14. Van Heusen launches campaign for Winter Collection 2020 ...
- (Apparel)
- India’s leading power dressing brand from Aditya Birla Fashion and Retail, Van Heusen has launched an exclusive campaign for its Winter Collection 2020. ‘The Winter Edit’ campaign showcases the brand’s ...
- Created on 29 December 2020
- 15. ABFRL signs visual merchandising deal with Channelplay
- (Apparel)
- ... designing and implementing a pilot channel loyalty program and promoter activation plan for 50 locations. ABFRL owns a repertoire of brands such as Louis Philippe, Van Heusen, Allen Solly and Peter England. ...
- Created on 05 July 2024
- 16. ABFRL to open 300 Reebok stores in 3 years
- (Apparel)
- ... part of the Mumbai-based Aditya Birla Group, ABFRL manages brands such as Louis Philippe, Van Heusen, Pantaloons, Allen Solly, and Peter England. Its international brand portfolio includes The Collective, ...
- Created on 27 June 2024
- 17. Discounting Dilemma: Indian retailers move away from deep discounts to focus on profitability
- (Apparel)
- ... sector in focus The fashion and apparel industry is a prime example of this shift. Companies like Aditya Birla Fashion and Retail (ABFRL) and Madura Fashion (with brands like Louis Philippe and Van Heusen ...
- Created on 13 June 2024
- 18. Retailers scale back on deep discounts to boost profits
- (Apparel)
- ... shoppers. Owner of brands like Louis Philippe, Van Heusen, Allen Solly, and Peter England, Madura Fashion reduced discounts by 500 basis points in the second half of the previous fiscal year, particularly ...
- Created on 03 June 2024
- 19. Aditya Birla Fashion's Q4 FY24 gives out mixed signals
- (Apparel)
- ... d basket includes lifestyle brands like Louis Phillippe, Van Heusen, Allen Solly, Peter England, and Simon Carter. Youth western brands like American Eagle and Forever 21. Sportswear brand Reebok and innerwe ...
- Created on 31 May 2024
- 20. ABFRL to raise Rs 2,500 crore post Madhura Fashion demerger
- (Retail)
- ... Phillippe, Van Heusen, Allen Solly & Peter England; casual wear brands American Eagle & Forever 21 and sportswear brand, Reebok and the innerwear business under the Van Heusen brand Meanwhile, Aditya ...
- Created on 20 April 2024