- 41. Reliance Retail deepens quick commerce integration as JioMart orders rise
- (Apparel)
- ... fashion and apparel via rapid fulfillment The next phase of this retail evolution centers on high-margin categories, specifically fashion and lifestyle brands under the Reliance Trends and Ajio umbrellas. ...
- Created on 27 April 2026
- 42. Reliance Retail commissions new John Players EBO in Kota
- (Apparel)
- 15April 2026, Mumbai Reliance Retail has intensified its ‘Bharat-centric’ expansion by commissioning a new John Players exclusive brand outlet (EBO) in Kota, Rajasthan. This launch marks a critical maneuver ...
- Created on 15 April 2026
- 43. Flipkart appoints Sharon Pais as new Head -Myntra
- (Apparel)
- ... boost gross margins in an increasingly competitive market shared with players like Ajio and Nykaa Fashion. India’s premier fashion, beauty, and lifestyle e-commerce platform, Myntra serves a vast domestic ...
- Created on 14 April 2026
- 44. Lavie orchestrates luxury shift with global debut of 'Lavie Paris
- (Apparel)
- ... like Ajio and Tata Cliq Luxury, Lavie Paris is positioned to capture a larger share of the professional and occasion-wear segments. Despite logistical complexities and rising input costs for premium raw ...
- Created on 09 April 2026
- 45. Da Milano secures luxury dominance with 100-store domestic milestone
- (Apparel)
- ... capital to modernize its e-commerce infrastructure, aiming for a deeper integration with premium marketplaces like Tata Cliq Luxury and Ajio. Despite the challenge of rising raw material costs and fragmented ...
- Created on 09 April 2026
- 46. Myntra leadership transition signals shift in India’s premium e-fashion strategy
- (Apparel)
- ... over the last fiscal year. This transition occurs as the Indian e-commerce landscape faces heightened rivalry from Reliance’s Ajio and Tata CLiQ, both of whom are vying for the loyalty of the high-spending ...
- Created on 03 April 2026
- 47. RBL expands specialist maternity apparel brand Mothercare
- (Apparel)
- ... The rapid brick-and-mortar rollout is tightly integrated with Reliance’s digital ecosystem, specifically Ajio Luxe, to solve the last-mile fulfillment challenges often associated with bulky nursery products ...
- Created on 02 April 2026
- 48. Ekke debuts in India with a focus on high-end contemporary labels
- (Apparel)
- 18 March 2026, Mumbai Moving away from the ‘infinite shelf’ model of mass marketplaces like Myntra or Ajio, newly launched digital platform Ekke focuses on high-end contemporary labels including Huemn, ...
- Created on 18 March 2026
- 49. H&M India optimizes portfolio with launch of new high-touch retail format
- (Apparel)
- ... with platforms like Myntra and Ajio to ensure market velocity. The current growth trajectory suggests that H&M is leveraging India’s growing middle-class discretionary spend to offset plateauing growth ...
- Created on 14 March 2026
- 50. Ajio
- (Tags)
- Ajio
- Created on 13 September 2022
- 51. Ed-a-Mamma launches casuals for teens
- (Article tagged with: Ajio)
- ... as well as from a wide array of multi-brand online platforms like FirstCry, Ajio, and Myntra, among others. The brand also plans to strengthen its domestic retail presence and diversify its portfolio ...
- Created on 16 November 2022
- 52. Ekke debuts in India with a focus on high-end contemporary labels
- (Article tagged with: Ajio)
- 18 March 2026, Mumbai Moving away from the ‘infinite shelf’ model of mass marketplaces like Myntra or Ajio, newly launched digital platform Ekke focuses on high-end contemporary labels including Huemn, ...
- Created on 18 March 2026
- 53. H&M’s Indian market strategy now includes the Ajio platform
- (Article tagged with: Ajio)
- ... store. In 2019, the Swedish brand started retailing through ever-growing e-commerce fashion and beauty giant Myntra and now Reliance Retail’s successful online store Ajio features in H&M India’s e-commerce ...
- Created on 10 October 2023
- 54. India's online retail market expected to touch $160B by 2028: Report ...
- (Article tagged with: Ajio)
- ... potential of India's online retail sector, major players such as Amazon, Flipkart backed by Walmart, and Reliance Retail's Ajio are stepping up investments. Amazon, for instance, has announced a substantial ...
- Created on 14 December 2023
- 55. Kazo opens Delhi outlet
- (Article tagged with: Ajio)
- ... also retails online on a range of multi-brand platforms including Myntra, Tata Cliq, and Ajio. Kazo launched in 2007 is a premium high-street western wear brand offering the latest fashion for dressed-up ...
- Created on 27 October 2022
- 56. Kazo ropes in Janhvi Kapoor as brand ambassador
- (Article tagged with: Ajio)
- Fashion brand Kazo has roped in Bollywood actress Janhvi Kapoor as the face of its new Spring Summer 2024 collection. The brand opines, this will help it expand customer base and boost sales of the newly ...
- Created on 15 February 2024
- 57. La Vie En Rose expands into Bengaluru with new lingerie store
- (Article tagged with: Ajio)
- ... prioritize omnichannel retail, allowing customers to shop through their website and platforms like Ajio, TataCLiQ, Myntra, and Nykaa Fashion. Founded in 1985, the company now operates over 230 stores ...
- Created on 31 October 2023
- 58. Marcowagon launches XINT exclusively on Ajio
- (Article tagged with: Ajio)
- 20 March 2023, Mumbai XINT, a fashion and lifestyle brand is launched by Macrowagon exclusively on Ajio. XINT is known for its premium quality fabric and 100% EU-tailored garments made from sustainable ...
- Created on 18 March 2023
- 59. Myntra, Ajio kick off mega sales amidst wedding season boom
- (Article tagged with: Ajio)
- Online fashion retailers Myntra and Ajio have unveiled their highly anticipated sales events: 'End Of Reason Sale' and 'Big Bold Sale,' respectively. Strategically timed to coincide with the upcoming wedding ...
- Created on 11 December 2023
- 60. On Ajio, Reliance Retail's private labels outperform major fashion brand
- (Article tagged with: Ajio)
- 18th September 2021, Mumbai: Avaasa Mix N Match, Teamspirit, DNMX, and Netplay, all Reliance Retail private brands, are four of the top five selling brands on Ajio this year. It exemplifies Reliance ...
- Created on 18 September 2021
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