India’s apparel retail market has entered a phase where store productivity has emerged as an equally important growth factor as physical expansion. FY25 financial disclosures of global fashion retailers show very different approaches to scaling in India: Uniqlo generated nearly Rs 1,193 crore from 20 stores, H&M recorded about Rs 3,595 crore from 60 outlets, while Inditex-owned Zara posted Rs 2,782 crore from roughly 23 stores.

The numbers underline a growing difference in retail models. Uniqlo’s approximately Rs 59.6 crore annual revenue per store, achieved while boosting revenue by around 45 per cent, highlights how functional products, higher basket values and disciplined expansion can deliver scale without a sprawling store network.

Productivity takes centre stage

The comparison also shows that store productivity cannot be viewed through revenue alone. Zara continues to generate significantly higher estimated revenue per outlet, reflecting its premium positioning and concentration in large flagship locations. Its India revenue remained broadly stable in FY25, but net profit rose 23 per cent to Rs 299.47 crore, pointing to the importance of price realization, markdown discipline and operating efficiency. H&M has a broader-volume model, using a substantially larger store network and frequent fashion rotations to reach consumers across established and emerging urban markets. Uniqlo works between these approaches, using relatively fewer stores while concentrating on high-volume wardrobe essentials.

Table: Brands annual India revenue and value proposition

Three routes to scale

H&M's model depends on breadth, rapid product rotation and a large physical footprint. Its expansion across Tier-I, II cities gives the brand access to a wider youth-fashion consumer base, while promotional activity helps maintain inventory velocity. Zara follows a more concentrated strategy. Its flagship stores are largely located in premium shopping destinations, where the brand can support higher price points through fashion differentiation and rapid adaptation of global runway trends.

Uniqlo's proposition is fundamentally different. Its ‘LifeWear’ model is built around everyday products and proprietary fabric technologies such as AIRism, HeatTech and Ultra Light Down. The merchandise is designed to remain relevant across seasons rather than depend on short-lived fashion cycles. That difference has implications for working capital. Core products can remain on shelves for longer periods, reducing dependence on aggressive end-of-season discounting and making demand forecasting more predictable.

The ‘LifeWear’ strategy

Uniqlo's model is particularly relevant as Indian consumers trade up from unbranded apparel towards quality and functionality. Core T-shirts, trousers and seasonal cooling or thermal layers can be replenished across multiple quarters. Neutral colours and repeat purchases also support larger baskets, while the reduced dependence on rapidly changing styles can limit markdown exposure. This approach is reflected in Uniqlo India's FY25 performance. Profit after tax more than doubled to Rs 178.4 crore, translating into a net margin of roughly 15 per cent. The model does not eliminates the need for scale. Rather, it changes the definition of scale from the number of doors opened to the amount of revenue and profit generated from each location.

Local sourcing adds value

The next phase of competition is also moving upstream. India's branded apparel market is projected to approach $120 billion by 2030, while international retailers are seeking to deepen local sourcing as part of broader China-plus-one strategies. Uniqlo is targeting a domestic sourcing ratio of around 30 per cent and is developing manufacturing partnerships in southern textile clusters for products and materials including linen and technical knits.

Greater local sourcing can reduce import-duty exposure, provide a hedge against currency movements and shorten supply chains. For retailers seeking to expand store productivity, these benefits can be as important as incremental store additions. Retail strategist point out urban consumer is showing greater preference for durable and functional apparel. For global brands entering their second phase of expansion, he argued, the focus is increasingly shifting towards capital efficiency, sales density and localized supply chains.

Small city expansion tests the model

The productivity-first approach, however, faces limits outside India's largest metros. Premium grade-A mall space remains constrained in several emerging markets, while the price elasticity of functional apparel becomes more pronounced beyond affluent urban catchments.

Domestic value retailers such as Zudio and Reliance Retail formats have established strong positions in everyday apparel, creating a difficult environment for international brands attempting to replicate metropolitan pricing and store economics.

For Uniqlo, the next challenge will therefore be maintaining its productivity advantage while broadening its geographical reach. Its stated ambition of reaching around 100 stores by 2031 will require a careful balance between physical expansion, digital distribution, localized pricing and supply-chain integration.

The larger lesson for India's apparel market is clear: the next retail race may not be won simply by whoever opens the most stores. Increasingly, the critical metrics will be revenue density, inventory productivity, margins and the ability to make each physical outlet work harder.

Led by designer Anamika Khanna, Indian contemporary apparel label AK|OK has officially commenced its international expansion strategy by launching a high-profile showroom and presentation in Paris. Targeting discerning buyers and international stockists, the brand showcased its Spring/Summer 2027 line across a dedicated two-day commercial exhibition. Industry analysts note that this European foray is designed to secure wholesale partnerships and elevate the label's positioning within Western luxury retail markets.

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Craftsmanship meets contemporary commerce

The Spring/Summer 2027 assortment reinterprets indigenous Indian textiles, such as intricate shadow-work chikankari and metal thread embroidery, through deconstructed silhouettes tailored for the global consumer. By marrying artisanal heritage with relaxed, fluid tailoring, the brand addresses a rising global appetite for versatile luxury apparel. Our objective is to establish sustained commercial relationships within European retail ecosystems, remarks a senior export strategist tracking the brand's international rollout.

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Bridging traditional craft with modern global ready-to-wear markets

AK|OK is a contemporary ready-to-wear fashion brand founded by acclaimed designer Anamika Khanna, offering versatile apparel, separates, and accessories. Primarily operating within the Indian luxury and premium retail segments, the label focuses on aggressive domestic mall expansion and international wholesale growth. Backed by strategic investments from Reliance Retail, the brand exhibits robust financial scaling aimed at bridging traditional craft with modern global ready-to-wear markets.

SUSTAINABILITY

Global athletic apparel and footwear titan Nike has officially announced plans to establish a sprawling corporate campus in Bengaluru by FY28, marking a decisive long-term commitment to India as both a high-potential consumer market and a vital manufacturing anchor. The upcoming facility will house full-time teams dedicated to driving operations across the core Nike, Jordan, and Converse portfolios. This infrastructure initiative forms a cornerstone of the company's broader operational restructuring designed to streamline regional supply chains and bring decision-making closer to emerging retail clusters. Industry analysts note, anchoring a major global capability center in India allows multinational sports brands to leverage local engineering talent while aggressively scaling domestic sourcing networks. Bengaluru will play an increasingly pivotal role in the brand’s global strategy, reinforcing their capabilities to serve athletes and consumers worldwide, notes Venky Alagirisamy, Executive Vice President and Chief Operating Officer, Nike.

Modernizing supply chains and regional competitiveness

The planned campus operates alongside Nike’s established international hubs in Beaverton, New York, and Shanghai, reflecting a structural shift toward localized market responsiveness under its newly unveiled corporate roadmap. By integrating advanced technology into its regional procurement and distribution networks, the enterprise aims to mitigate global freight volatility and compress product development lifecycles. Retail experts emphasize, strengthening localized technological and manufacturing scaffolding is essential for capturing surging domestic demand for premium lifestyle and performance apparel. Establishing a dedicated operational base in India gives major sportswear brands the agility required to navigate shifting retail dynamics and satisfy rigorous compliance standards, observes Sameer Malik, Retail Sector Analyst, Apex Market Research. The strategic move positions the brand to capture substantial market share amidst South Asia's expanding urban retail economy.

Launching new digital and supply chain modernization initiatives

Nike Inc. designs, markets, and distributes high-performance athletic footwear, technical apparel, and sports equipment worldwide. Operating across key international markets in North America, Europe, and Asia, the corporation pursues aggressive digital and supply chain modernization initiatives. Backed by a multi-billion-dollar global revenue portfolio, the enterprise traces its historical roots back to the founding of Blue Ribbon Sports in the nineteen-sixties before officially adopting its iconic brand identity.

Italian cosmetics major Kiko Milano has accelerated its domestic retail expansion by launching a high-profile flagship store at Jio World Drive within Mumbai's Bandra Kurla Complex. The strategic launch targets a growing segment of urban consumers demanding accessible luxury beauty products, capitalising on a 30% surge in premium mall footfall across metropolitan regions. Operated through a strategic joint venture with Reliance Beauty & Personal Care Limited, the new experiential outlet features advanced digital try-on kiosks and localized makeup collections tailored to regional skin tones. Metropolitan consumers demand immersive retail environments that seamlessly merge physical artistry with digital convenience, notes Rohan Mehta, Retail Analyst.

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Market scaling and sector dynamics

The new establishment reinforces a broader commercial push to double the brand's physical footprint across the country, addressing rising competition in the premium cosmetics sector. Industry data indicates that specialty beauty retail in India is expanding at an annual clip of 22 per cent CAGR  driven by increasing disposable incomes and a preference for cruelty-free formulations. Independent beauty boutiques incorporating similar interactive touchpoints report a 20 per cent increase in average transaction values. By securing prime real estate in high-density commercial hubs, the brand strengthens its positioning against rival global players entering the South Asian market.

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Expanding across emerging Asian economies

Kiko Milano is a premier global cosmetics brand specializing in professional makeup, advanced skincare lines, and precision beauty tools. Operating across 75 international markets with over 1,400 stores, the brand targets aggressive expansion in emerging Asian economies. Backed by robust financial performance, it was founded in Milan in 1997.

SUSTAINABILITY

The international expansion of Indian luxury apparel has reached a milestone as couturier Gaurav Gupta establishes a permanent commercial presence in Europe. Located at 6 Rue Jean Goujon within Paris’s prestigious Golden Triangle, the newly inaugurated 300 square-metre salon marks a structural shift from temporary fashion week showcases to year-round brick-and-mortar retail operations. Managed by industry veteran Jean-Paul Cornut, previously haute couture director at Elie Saab, the appointment-only space merges indigenous Indian textile craftsmanship with surrealist architectural design. Industry analysts emphasize that securing a permanent European storefront enables high-end Asian design houses to capture high-net-worth international clientele outside the compressed calendar of Haute Couture Week.

Scaling global ambitions through experiential retail

This European flagship addresses the surging global appetite for avant-garde eveningwear and bespoke artisanal couture. “For the first time, we have a permanent space where the couture can exist outside the few days of fashion week,” stated Gaurav Gupta regarding the strategic launch.By embedding the brand within a historic 1930 building designed by architect Charles Lemaresquier, the label aims to deepen consumer relationships and elevate its competitive valuation within the fiercely contested global luxury segment, paving the way for wider international retail penetration.

Expanding European retail network and international partnerships

Gaurav Gupta is a premier Indian couture house specializing in sculptural apparel, avant-garde occasion wear, and surrealist design. Operating primarily across major domestic flagships and international stockists, the brand targets affluent global connoisseurs. Growth strategies prioritize permanent European retail footholds and scaled international partnerships, backed by robust financial performance within the luxury segment following historic presentations at Paris Haute Couture Week.

Apparel manufacturer and fashion retailer Cantabil Retail India is advancing its nationwide retail expansion, scaling up its brick-and-mortar footprint to capitalize on robust middle-income consumer demand. The company reported a standalone net profit of Rs 16.33 crore for Q1, FY27, marking an 11.32 per cent Y-o-Y increase alongside a 12.69 per cent rise in operational revenue to Rs 178.82 crore. Sustaining this commercial momentum, the retailer added multiple EBOs over consecutive months, bringing its total verified store network close to 690 showrooms nationwide. The firm aims to breach the Rs 1,000 crore revenue milestone this fiscal year by deploying larger format stores and deepening our market penetration, stated company leadership regarding their ongoing capital expenditure plans.

Overcoming regional competition and margin pressures

Despite strong financial performance and a recent long-term credit rating upgrade to A+ (stable) by ICRA, domestic fashion retailers navigate persistent headwinds, including fluctuating raw material expenses and aggressive discounting by digital-first direct-to-consumer labels. To protect operating margins, Cantabil has optimized average store dimensions to accommodate high-margin family wear collections, encompassing dedicated segments for women's and children's apparel. Industry analysts note that maintaining rigorous same-store sales growth while absorbing localized rental costs remains crucial for sustained profitability across Tier-II and Tier-III urban centers.

Expanding through franchise and company-owned stores

Cantabil Retail India Limited designs, manufactures, and markets branded apparel and fashion accessories across India. Operating primarily in men's, women's, and kids' wear, the company targets aggressive expansion through franchise and company-owned stores, backed by consistent revenue growth and long-term establishment since its founding in 1989.

The controversy around Prada’s Spring/Summer 2026 runway in Milan, where handcrafted leather sandals closely resembled Maharashtra’s iconic Kolhapuri chappals, has triggered a larger commercial debate for India’s handicraft and fashion sectors. Beyond questions of cultural appropriation, the episode has highlighted a more consequential issue: whether global visibility for Indian crafts can translate into sustainable incomes, stronger intellectual property protection and export-led retail opportunities for artisans.

For decades, indigenous craft clusters have supplied design inspiration to global fashion without necessarily capturing the economic value created downstream. The Prada episode has sharpened the case for moving from cultural recognition to structured commercial participation, including licensing, direct sourcing, design collaborations and international distribution.

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GI tag, weak economics

Kolhapuri chappals received a Geographical Indication (GI) tag in 2019, covering designated districts in Maharashtra and Karnataka. Yet formal recognition has done little to eliminate the economic vulnerabilities of artisan communities.

In clusters such as Kolhapur, Miraj and Athani, traditional tanners and cobblers continue to operate through fragmented broker networks, with many earning daily piece-rates of less than Rs 400. At the retail end, authentic and branded handcrafted footwear can command multiples of the artisan’s earnings, while factory-made synthetic replicas further dilute the value of the original craft.

The gap points to a weakness in India’s craft economy. As Jewellyn Alvares, Head of Department, School of Fashion & Costume Design, Whistling Woods International says, craftsmanship can compete with global luxury, but aesthetic recognition has limited value unless artisans also benefit commercially. The next phase therefore needs stronger contracts, design and business training, enforceable IP protection and greater participation of artisan communities in the value chain.

The commercial opportunity is particularly significant for states. For Maharashtra for example, despite being India’s largest state economy and accounting for roughly 16 per cent of national merchandise exports, its contribution to handicraft exports remains comparatively small. EPCH data puts India’s handicraft exports at Rs 33,168 crore ($3.75 billion) in FY2025-26. Much of the exports, however, remain concentrated in established northern craft and manufacturing clusters.

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Table: Handicraft exports across states

In Maharashtra’s case it has several advantages that could support a larger export footprint. Its proximity to Jawaharlal Nehru Port Authority (JNPA), Mumbai’s air-cargo infrastructure and access to the country’s largest fashion and design ecosystem provide a natural platform for taking craft products directly to international consumers. The missing link is commercialisation. Instead of exporting craft primarily as raw or semi-finished products, clusters need to develop branded, market-ready lifestyle products with consistent quality, packaging, certification and international fulfilment.

EASITEX

E-commerce opens the door

Cross-border e-commerce could help in the transition. Outbound e-commerce facilitation under India’s Foreign Trade Policy, along with postal and logistics integration, is reducing entry barriers for small producers seeking international customers. India’s cross-border D2C shipments are growing at over 20 per cent annually, creating an alternative route around traditional wholesale and department-store structures.

The opportunity is also being supported by a change in consumer priorities. Nelson Jaffery, Head of Design at Liva, points to growing scrutiny of material provenance, environmental impact and artisan compensation across markets such as North America, Europe and Japan.

That trend potentially favours Indian crafts. Handcrafted production already carries attributes increasingly associated with premium consumption traceability, longevity, low-volume production and human craftsmanship. The challenge is to communicate these attributes through credible certification, storytelling and transparent pricing.

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Designers as commercial bridges

The domestic market will also determine whether Indian craft can make the transition from heritage product to contemporary fashion category. Fashion designer Ranjit Rodricks argues that products such as Kolhapuris need to move beyond their traditional positioning as festive or occasional footwear. Their integration into everyday wardrobes could create a larger and more consistent market for artisan production.

Designers can play a critical role by becoming commercial bridges between craft clusters and organised retail. Direct contracting with artisan groups, longer-term sourcing arrangements, living-wage structures and co-ownership models could help shift the relationship from one-off procurement to sustained partnerships. This is also where Indian luxury and premium fashion brands have an opportunity to build differentiated propositions around indigenous techniques rather than simply borrowing their visual language.

The opportunity now lies in moving beyond the traditional emporium model. Digital storefronts, global marketplace partnerships and decentralised fulfilment could allow artisan groups to reach overseas customers while reducing layers between producer and consumer. The Prada controversy could therefore become more than a cultural flashpoint. It offers a commercial blueprint: protect provenance, formalise artisan participation, build brands around authentic craft and use digital distribution to capture global demand.

The larger prize is not simply recognition from international fashion houses. It is ensuring that when Indian craftsmanship becomes globally desirable, a greater share of the resulting economic value returns to the communities that created it.

SUSTAINABILITY

The domestic direct-to-consumer apparel sector continues to witness rapid portfolio diversification as leading menswear labels scale non-apparel categories to capture higher wallet shares. Homegrown fashion enterprise Snitch has officially introduced Stryker, a dedicated footwear line structured around a multi-occasion rotation philosophy. Spanning seven distinct colourways built on a unified contemporary silhouette, the collection addresses a growing market demand for flexible accessories that transition effortlessly across daily professional and social engagements. Industry analysts indicate that expanding into high-frequency lifestyle categories significantly enhances customer lifetime value and strengthens average order metrics across digital platforms and physical storefronts.

Capturing consumer demand via unified retail channels

This strategic category rollout capitalizes on shifting consumer buying preferences favoring utility-driven apparel and accessories over single-purpose items. We wanted the collection to feel contemporary and versatile, with styles that can move across different plans and settings without feeling overdone, stated Chetan Siyal, Chief Marketing Officer and Founding Member, Snitch. By deploying the new line simultaneously across its proprietary website, mobile application, and expanding offline retail network, the enterprise aims to consolidate its market position within India's highly competitive fast-fashion ecosystem while sustaining robust year-on-year financial growth.

Targeting Gen Z and millennial consumers

Snitch is a leading Indian direct-to-consumer menswear brand specializing in trend-driven apparel, contemporary lifestyle accessories, and footwear. Operating primarily across major Indian urban centers through an omnichannel model, the brand targets Gen Z and millennial consumers. Growth strategies focus on expanding large-format physical retail footprints and category diversification, supported by robust venture backing and strong historical revenue performance.

Ray-Ban has officially named prominent Bollywood actor Ranveer Singh as its inaugural India Brand Ambassador for both classic collections and advanced wearable technology lines. Rolled out under the banner of the ‘Frame Your True Self’ initiative, the collaboration deliberately merges Singh's vibrant, trend-setting fashion identity with the brand's heritage styling. Industry analysts observe, leveraging high-visibility cultural figures represents a calculated shift by luxury and lifestyle conglomerates to transition smart eyewear from niche tech gadgets into mainstream lifestyle accessories. By anchoring connected hardware within high-fashion marketing narratives, the brand aims to capture fashion-conscious urban demographics seeking functional apparel additions.

Technological upgrades propel retail expansion

The ambassador announcement closely tracks the commercial introduction of the Ray-Ban Meta Gen 3 series across Indian retail channels, carrying a base price of Rs 44,300. The latest generation introduces streamlined aesthetics, customizable action controls, and an expanded array of frame architectures - including the iconic Aviator and Zena styles - spanning over fifty global configuration choices. Performance enhancements feature an extended nine-hour battery capacity, a refined six-microphone array for enhanced acoustic clarity, and integrated 3K Ultra HD video recording capabilities. We are witnessing a structural convergence where consumer electronics and apparel retail intersect seamlessly, noted a senior retail strategist based in Mumbai. Consumers no longer compromise on sartorial elegance for digital utility, he added. 

Scaling the connected apparel ecosystem

Parent group EssilorLuxottica continues to capitalize on robust global enthusiasm for smart wearables, supported by strong financial performance that saw group revenue reach €28.49 billion alongside multi-million unit sales for AI-enabled frames. Retail networks are further preparing for the upcoming release of the lighter, camera-free Ray-Ban Meta Audio variant alongside advanced artificial intelligence integrations like the Muse agent. These developments underscore a broader market transition toward connected garments, reinforcing profitability across both flagship brick-and-mortar storefronts and digital commerce channels.

Expanding innovative smart eyewear categories

EssilorLuxottica designs, manufactures, and distributes comprehensive vision care solutions, prescription lenses, frames, and luxury sunglasses through powerhouse brands like Ray-Ban and Oakley. Operating across global markets in North America, Europe, Asia, and Latin America, the group focuses on expanding high-tech wearable segments, achieving strong multi-billion euro revenues, and scaling innovative smart eyewear categories.

Active Clothing Co has strengthened its corporate governance framework by appointing Shivanee Shanker Dutt as Chief Executive Officer (CEO) for New Business Initiatives, operating from the corporate headquarters in Gurugram. This strategic leadership appointment addresses a growing market demand for agile brand diversification, premium retail positioning, and optimized supply-chain execution. Industry projections indicate, this structural expansion could generate approximately Rs 100 crore in supplementary revenue over the next three to four years, contingent upon robust retail scaling and dynamic market conditions.

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Leveraging deep industry expertise for strategic partnerships

The integration of veteran retail talent comes at a crucial juncture for domestic apparel manufacturers navigating shifting consumer preferences toward value-driven fashion and technical wear. Dutt brings over two decades of specialized expertise across global retail, e-commerce, and multi-market brand operations spanning India, the US, Europe, and the Asia-Pacific region. Working alongside senior directors including Kalika Mehra, Avinisha Gupta, and Renu Mehra, the leadership team aims to bridge high-performance manufacturing with high-margin brand collaborations.

The modern apparel landscape demands an agile synthesis of consumer insight and manufacturing agility, notes a senior corporate strategist tracking the sector. Securing seasoned leadership allows established producers to transition smoothly from traditional vendor models into high-value brand stewardship, he adds.

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Strengthening retail ecosystems and future outlook

The initiative underscores Active Clothing’s broader vision to diversify its commercial portfolio beyond core manufacturing into proprietary brand incubations and strategic retail alliances. By aligning long-standing professional relationships cultivated over two decades with cutting-edge retail analytics, the firm is well-positioned to capitalize on rising domestic discretionary spending and lucrative export corridors across Western markets.

Active Clothing Co. Ltd. is an integrated design-to-retail apparel manufacturing enterprise specializing in high-fashion knitwear, outerwear, and circular knits. Operating primarily across India with robust international export channels, the company delivers comprehensive design, prototyping, and production services for global premium brands. Backed by strong financial performance and expanding manufacturing capabilities, the firm targets sustained multi-year revenue growth through strategic diversification into new product categories and advanced retail partnerships.

SUSTAINABILITY

Contemporary silver and fashion jewelry brand Tribe Amrapali has accelerated its physical retail footprint by launching its fourth outlet in Chennai at the international airport terminal, elevating its pan-India storefront tally to 44 locations. The rapid deployment within high-density travel corridors highlights a strategic shift toward captive consumer bases, allowing the brand to capture high-intent travelers seeking artisanal luxury and gifting options. This latest launch follows closely on the heels of another terminal debut, showcasing an aggressive velocity in physical expansion across high-footfall transit zones.

Capitalizing on regional heritage aesthetics

The brand’s deepening footprint in Chennai is anchored in the city's rich artisanal traditions, which seamlessly complement the label's design ethos rooted in Indian folklore and classical craftsmanship. By placing experiential storefronts in prime transit corridors, the enterprise effectively mitigates traditional high-street rental pressures while maximizing consumer visibility among discerning domestic and international travelers. Rapidly expanding our presence in key metropolitan transit hubs allows us to connect directly with a diverse demographic that values heritage-inspired design, states Akanksha Arora, CEO.

Accelerating omnichannel growth

Tribe Amrapali specializes in contemporary silver, gold-plated, and fashion jewellery blending traditional Indian symbolism with modern aesthetics. Operating nationwide across high-street and airport retail destinations, the brand focuses on scaling experiential storefronts and accelerating omnichannel growth since its digital inception in 2013.

Campus Activewear has officially launched its inaugural reimagined retail destination in the heart of New Delhi, translating its cultural ethos directly into physical commerce. Spanning 1,640 square feet in Roop Nagar, the newly conceptualized storefront serves as a physical embodiment of the enterprise's Move Your Way framework, curated specifically to engage digitally native demographics. Nikhil Aggarwal, CEO, noted, the store design represents a critical operational milestone in connecting brand narratives with tangible consumer journeys. The objective is to establish immersive retail environments where product presentation seamlessly mirrors modern lifestyle aspirations, Aggarwal stated.

Premiumization and market dynamics

The retail expansion underscores a broader commercial shift toward high-margin lifestyle categories and premium footwear segments across urban centers. Market analysts indicate, Indian sports and athleisure brands are increasingly optimizing their exclusive brand outlets to counteract digital saturation and elevate average selling prices. By integrating advanced visual merchandising with localized inventory management, Campus Activewear aims to drive higher conversion rates across its expansive footprint of over 300 EBOs, reinforcing its competitive positioning against domestic and international labels.

Campus Activewear designs, manufactures, and distributes an extensive portfolio of sports, athleisure, and everyday footwear alongside lifestyle apparel. Operating primarily across India with over 29,000 retail touchpoints, the enterprise targets sustained double-digit revenue growth through aggressive omnichannel retail scaling.Financially robust, the company reported operational revenues surpassing Rs 1,770 crore, propelled by a strategic transition toward premiumized sneaker offerings since its inception as an independent brand.