... technological; it is macroeconomic. A growing middle class is shifting discretionary spending toward branded fashion, while digital storefronts are reducing the distance between aspiration and access. ...
... domestic demand are simultaneously complicating the backend economics of luxury retail. Shipping reroutes around the Cape of Good Hope, along with higher freight insurance and longer vessel cycles, are ...
... capital to establish three to four additional manufacturing hubs. By narrowing its focus to unit economics and specialized production, Fashinza is positioning India as a primary destination for ‘next-gen’ ...
... retailers. Reductions in RTO rates and improved inventory turnover have a direct impact on contribution margins, particularly in value fashion.
A case study in behavioral economics
A mid-sized D2C ...
... borrowing the repeat purchase economics of western casualwear while retaining the emotional and craft value of traditional textiles. The sharpest change is visible in urban wardrobes, where kurtas are ...
... capital and marketing commitment. The brand plans to utilize this momentum to establish a presence in top-tier multi-brand boutiques across Mumbai and Delhi. While the current economic climate presents ...
... deep within supply chains; they are increasingly being recognized as creative collaborators for global fashion houses, including Dior and Valentino. This shift carries both economic and reputational upside, ...
... retailers that have mastered the economics of India’s price-sensitive consumer.
According to the ‘India Apparel Market Review (February 2026)’ by Wazir Advisors, the period between FY20 and FY25 has ...
... 5-6 days. The focus on unit economics ensures that growth is profitable, not just top-line. Complementing these operational levers, customer loyalty has strengthened markedly, with repeat purchase rates ...
27 February 2026, Mumbai
Indian retail is metamorphosing from price-driven purchases towards a value-centric, performance-oriented mindset. As highlighted at the 2026 EconomicTimes Global Indian Retail ...
... This isn’t nostalgia. It’s economics. And economics are winning.
The collapse of the fast-fashion profit model
Western fast fashion in India has become a battlefield of sameness. Catalogues often originate ...
... the trend cycle for smaller urban hubs is yielding strong unit economics, noted Shreyans Surana, Managing Director.
Despite an 8 per cent cannibalization effect in mature clusters due to rapid proximity-based ...
... cycle has been the adoption of AI-native inventory management. Brands utilizing real-time demand forecasting - which integrates macroeconomic trends and weather patterns - have reported up to 40 per cent ...
... a target of Rs 130 crore for FY27. This growth is underpinned by strong unit economics, with an average order value of Rs 2,300 successfully offsetting a first-time customer acquisition cost (CAC) of Rs ...
... superior unit economics. While groceries build frequency, fashion builds profits.
Table: Fashion the smart add on in the list
Feature
FMCG (grocery/snacks)
Fashion & apparel
...
... for flagship experiences against the necessity for sustainable unit economics.
Publications Portfolio
By leveraging the manufacturing scale of Shark Shopfits - a firm that reported a 16.7 per cent ...
24 December 2025, Mumbai
Raymond is marking its 100th anniversary by converting its historic dominance in worsted fabrics into a high-octane retail expansion.
In an interview conducted by The Economic ...
... the nucleus of India’s consumption engine, steering not only their own wardrobes but also influencing household spending.
Publications portfolio
Table: India’s Gen Z economic influence
Metric ...
... the awareness gap between major metros and smaller towns.
This expanding consumption landscape is closely tied to India’s broader economic growth trajectory. Private consumption is set to add $300 billion ...
... mall Bansal Plaza.
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This development is a clear manifestation of India's leading apparel retailers focusing their aggressive expansion strategies on Tier-II cities, where economic growth and ...