All Stories

Les Petits Transforms with New Toy Section

08 June  2023, Mumbai

Luxury fashion brand Les Petits has taken a significant step towards its goal of becoming the ultimate shopping destination for children by introducing a new toy section.

What all you need to know

Redefining Children's Shopping Experience

Breaking away from traditional market divisions, Les Petits now offers a diverse range of products under one roof.

The carefully curated toy section focuses on promoting children's integrated development through art, craft, and games that stimulate creativity and cognitive skills from an early age.

Introduces Toy Section

The brand proudly presents premium international and local products, including renowned brands such as Janod, Leblon, Kid Made Modern, Dwinguler, Doodle Hog, Play Shifu, and Jar Melo.

Additionally, Les Petits pioneers augmented reality (AR) and extended reality (XR) games, fostering STEM skills and providing immersive learning experiences.

Les Petits, has expanded its offerings

With the recent introduction of a talking pen and sound playmat, the brand further enhances interactivity within its toy offerings. Swati Saraf, President of Les Petits, expresses enthusiasm about this milestone and affirms the brand's ongoing commitment to expanding its product range in the future.

Latest Textile Events

LesPetits

Madame's Strong Growth and Future Expansion

01 June  2023, Mumbai

Madame, a leading women's fashion brand, is thrilled to announce its robust annual growth for the fiscal year 2022-23 and its strategic vision for future expansion.

With an impressive annual turnover of Rs. 370 crores, the company has solidified its position as a key player in the highly competitive fashion industry.

Building upon this success, Madame aims to achieve even greater milestones in the upcoming years. Projected to reach a turnover of Rs. 470 crore in 2023-24, the company is poised for exponential growth, reflecting its strong business strategies and unwavering commitment to delivering exceptional fashion experiences to its customers.

To fuel its future growth, Madame is focusing on expanding its retail presence in the South and West regions of India. In the fiscal year 2023-24, the company plans to add approximately 12 stores across eight important cities in these regions, bringing the total number of exclusive stand-alone stores to 200.

This expansion will further strengthen Madame's position as a leading fashion brand.

"We are excited about the future prospects of Madame and the growth opportunities that lie ahead," said Mr. Akhil Jain, Executive Director at Jain Amar.

"Our unwavering commitment to excellence, coupled with our focus on expanding our retail footprint and strengthening our e-commerce presence, will be instrumental in achieving our ambitious goals. We remain dedicated to providing fashion-forward women with unparalleled choices and an exceptional shopping experience."

Embracing the power of e-commerce, Madame has set a benchmark for the industry with its innovative approach. Currently contributing 8% to the company's turnover, e-commerce is expected to reach 10% by 2024.

With its intuitive consumer interface, captivating in-store experience, and focus on affordability, Madame has established itself as a trendsetter in the e-commerce space.

Madame's business model showcases its ability to stay ahead of market trends and lead industry-wide changes. The company embraces the latest technology and consistently delivers the hottest global trends to consumers at affordable price points. By keeping pace with the ever-evolving fashion landscape, the brand has positioned itself for sustained success.

With an impressive track record of success and a clear vision for the future, Madame is well-positioned to capitalize on emerging market trends and continue its upward trajectory.

As the company sets its sights on reaching new milestones, stakeholders, including customers, investors, and employees, can expect Madame to remain at the forefront of the fashion industry, setting new standards of innovation and success.

 

Latest Textile Events

Madame

Wrangler®: Smriti Mandhana, Brand Ambassador, India

05 June  2023, Mumbai

Ace Turtle, a leading technology-native retail company in India, has appointed cricketer Smriti Mandhana as the brand ambassador for Wrangler®.

What all you need to know

As the exclusive licensee of the renowned denim brand in India, Ace Turtle aims to capitalize on Mandhana's vibrant presence and compelling storytelling to strengthen Wrangler's marketing campaigns across various platforms. Mandhana's exceptional talent and fearless approach in international women's cricket perfectly align with Wrangler's core values of confidence, authenticity, and self-expression.

Nitin Chhabra, CEO of Ace Turtle, expressed enthusiasm for the partnership and outlined their ambitious plans for significant expansion in the fiscal year 2024. Leveraging its unique vertical commerce business model that seamlessly integrates design, manufacturing, and marketing with cutting-edge technology, Ace Turtle has already achieved the remarkable feat of doubling Wrangler®'s sales in India.

The association with Mandhana is expected to inspire customers, particularly the youth, to embrace their individuality and fearlessly pursue their aspirations.

Ace Turtle's expansion strategy for Wrangler® involves the opening of 40 new stores, supplementing the existing 44 stores, with a strong emphasis on delivering a seamless omnichannel retail experience to enhance customer satisfaction.

Latest Textile Events

Wrangler

Dockers® Joins Forces with Ace Turtle for India Launch

31 May 2023, Mumbai

Ace Turtle, India's leading technology-driven retail company, has announced the launch of the iconic California casual lifestyle brand, Dockers®, in India.

With its introduction in 1986, Dockers® revolutionized men's fashion worldwide, encouraging a shift from formal suits to a more relaxed and casual style. Now, over 30 years later, Dockers® represents the essence of California fashion, offering a wide range of versatile and casual styles for both men and women.

Nitin Chhabra, CEO of Ace Turtle, expressed excitement about the long-term partnership with Dockers®, stating that their unique technology-driven approach and omnichannel commerce expertise will enable millions of Indian consumers to access Dockers® products through online and offline channels. With a data-driven strategy, pan-India reach, and deep consumer understanding, Ace Turtle aims to capitalize on the dynamic Indian fashion retail market.

Dockers® CEO, Natalie MacLennan, shared her perspective on the brand's evolution as a casual lifestyle brand and the excitement to expand into new markets. Through their partnership with Ace Turtle, Dockers® plans to leverage the company's omnichannel technology expertise to penetrate the Indian market further.

About Dockers® Brand:

For over 35 years, Dockers® has been the go-to brand for khaki pants, known for its unwavering commitment to quality. Today, the brand has evolved into a casual California lifestyle brand, resonating with consumers worldwide. Dockers® is a division of Levi Strauss & Co. and is available in more than 50 countries.

About Ace Turtle:

Ace Turtle, a tech-native retail company based in Bengaluru and Singapore, leads the next phase of transformation in the retail industry. As a vertically integrated company, Ace Turtle handles design, local manufacturing, marketing, and consumer reach.

Powered by proprietary technology and data science, Ace Turtle fulfills ever-evolving consumer expectations. The company holds exclusive licenses for renowned global brands such as Lee, Wrangler, Toys“R”Us, Babies“R”Us, and Dockers® in India and other South Asian markets.

Latest Textile Events

Dockers

Magicpin Thrives, Attracts Brands, Boosts Revenue

 02 June  2023, Mumbai

Magicpin, an offline fashion discovery and savings platform, has made significant strides in the past year by adding over 150 fashion brands and 10,000 fashion stores to its platform.

The company has set ambitious goals to add another 10,000 stores by the end of the year.

Notable brands such as Puma, Levi’s, and United Colors of Benetton have joined Magicpin in the past 12 months, contributing to the platform's growth.

Catalogue size expanded

With an increased catalogue size of 5 million SKUs, Magicpin leverages geo-tagging to analyze local trends and provide targeted recommendations to customers, thereby boosting fashion store revenue. The fashion category currently accounts for 25% of Magicpin's total business, with steady 10% month-on-month growth and a doubling of scale over the past year.

Promisingly growing

The Indian fashion market shows promising potential, with an estimated size of $97.8 billion in 2020, projected to reach $180 billion by 2030 at an annual growth rate of 8.5%.

Latest Textile Events

Magicpin Thrives, Attracts Brands, Boosts Revenue

Madame's Robust Growth and Expansion Plans

Madame, a prominent women's fashion brand, celebrates its robust annual growth for the fiscal year 2022-23 and unveils its strategic vision for expansion. With a remarkable turnover of Rs. 370 crores, the company solidifies its position as a key player in the competitive fashion industry.

 

Madame Unveils Strategic Vision for Expansion and Future Success 

 

Looking ahead, Madame aims to achieve even greater milestones. Anticipating a turnover of Rs. 470 crores in 2023-24, the company reflects its strong business strategies and commitment to delivering exceptional fashion experiences. To fuel future growth, Madame plans to expand its retail presence in the South and West regions of India. Adding approximately 12 stores across eight important cities, the brand will reach a total of 200 exclusive stand-alone stores.

 

Madame's Clear Vision, Embracing e-commerce

 

Madame sets a benchmark for innovation and expects it to contribute 10% to the turnover by 2024. With its intuitive interface and focus on affordability, the brand establishes itself as an industry trendsetter. With a proven track record and clear vision, Madame is poised to capitalize on market trends and set new standards of innovation and success in the fashion industry.  

Madame's Robust Growth and Expansion Plans

Latest Publications

Image