TENCEL™ brand and RCGD Global spotlight eco-couture at the Oscars(R)
28 March 2022, Mumbai:
TENCEL™ brand and RCGD Global spotlight eco-couture at the Oscars(R) and unveil winning looks of the 2020 and 2021 Global Design Contest.
Lenzing’s flagship textile brand, TENCEL™, and RCGD Global (formerly known as Red Carpet Green Dress™) join hands for the third year to spotlight eco-couture at the 94th Awards® (also known as “the Oscars”).
ALSO READ TENCEL™ celebrates 30 years of sustainable fiber innovation
As part of the partnership, RCGD Global and TENCEL™ also unveiled the winning designs of the 2020 and 2021 Global Design Contest for the first time at a Pre-Oscars celebratory event in Los Angeles in March 25th.
“We are proud to partner with RCGD Global for the third consecutive year in greening up the Oscars and empowering rising designers through the global design contest.
These events are major milestones in our goal to bridge the divide between luxury fashion and bringing a positive impact to our planet.
RELATED NEWS Lenzing expands its REFIBRA technology to mark one year since the debut of carbon-free TENCEL branded fibres
As we celebrate the 30th anniversary of TENCEL™ this year, the ongoing collaboration supports our overarching mission to provide brands and designers with sustainable solutions, focusing on enhancing circularity and achieving a completely transparent supply chain,” said Harold Weghorst, Global Vice President of Marketing and Branding at Lenzing AG. Bringing greener alternatives to the red carpet
This year, three custom-made gowns, made of bespoke fabrics made from TENCEL™ Lyocell fibers and TENCEL™ Luxe filament yarn have been featured on the red carpet of the Oscars.
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