Tarun Tahiliani opens FDCI X Lakme Fashion Week with Tasya

05 January 2022, Mumbai:

Designer Tarun Tahiliani has launched Tasva — a diffusion of the ubiquitous TT sensibilities presented in a more accessible format of premium menswear, in conjunction with Aditya Birla Fashion & Retail Ltd (ABFRL). Launched recently in inimitable TT style over a whirlwind, albeit fashionable, trip to the ancient ghats of Benaras in December, Tasya for Tahiliani symbolizes the vast heritage of the Indian subcontinent, which the designer now wants to make more accessible with able aid from ABFRL.

For this collection, Aditya Birla sent their master fitters who took sizes from a 38 to 44 having a slim and a regular fit and then called random people from all over the factory to try every garment in every size. It later tweaked the fitting and worked with more factories to get it right. Achkans, bandhgalas, Jodhpuris, sherwanis, stoles and shawls, embellished by bootis, florals and vines are all part of Tasva that can be worn by a modern Indian groom and his friends at the same time.

In fact, the designer behind the ‘India Modern’ scheme of things has made sure that this label also has the versatility of wear that a modern Indian man would want — from a shaadi to a cocktail party. Tasva is indeed a neat little package of the master draper’s sharp aesthetics, wrapped tight with ABFRL’s corporate production abilities at very accessible price points. And how accessible are these price points? The kurtas start at Rs 1,599 as per the label’s website.

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