27 January 2023, Mumbai

Clothing brand Kingdom of White has opened a new brick-and-mortar store in Mumbai. The store retails the brand’s full selection of all-white men’s wear and is located within the multi-brand department store Centro.

The store has a shop-in-shop format and an open-plan layout. The brand recently launched its latest all-white collection, layer edit, featuring basics designed to be layered together for a striking, all-white look. Through its promotional shoots, Kingdom of White positions all-white garments as everything from traditional to peaceful to adventurous.

Centro is a multi-brand fashion and lifestyle store concept by retail giant Reliance Retail. Centro has opened its third India store in Mumbai in November 2022 following openings in New Delhi and Siliguri. The store houses over 300 brands including Jack & Jones, among others, opposite which Kingdom of White is now situated.

Reliance Centro in Mumbai is spread over 60000 sqft across three floors and offers more than 300 Indian and international brands across apparel, footwear, cosmetics, lingerie, sportswear, luggage, and accessories.

Kingdom of White is a concept brand that retails only plain white clothing. The brand founders felt there was a gap in the market for plain white garments and the brand’s range has expanded to include T-shirts, formal shirts, jackets, and traditional style shirts, among others.

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 25 January 2023, Mumbai

Fashion Craft , a factory run by Aditya Birla Fashion and Retail has been awarded True Zero Waste Gold certification by Green Business Certification.

This unit uses a novel waste management strategy that promotes sustainable resource management and waste reduction practices. The factory has implemented a variety of sustainability measures including diversion of waste from landfills, sustainable packaging, and processes such as in-house composting, zero-waste purchasing, and hazardous waste prevention.

True Zero Waste Gold certification is awarded to facilities that define, pursue, and achieve zero waste goals, as well as reduce their carbon footprint and support recycling and extended use of materials.Green Business Certification which was founded in 2008 is an organization that recognizes excellence in green business industry performance and practice.

Aditya Birla Fashion and Retail has a bouquet of leading fashion brands and retail formats. The company has a network of 3,468 stores, 28,585 multi-brand outlets with 6,515 points of sales in department stores across India. The company aims to meet ambitious sustainability targets and business objectives while balancing risks and opportunities. This transition will embed sustainability throughout the spectrum of design development, supply chain and end-of-use for product life cycle thinking and circular approach.

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22 January 2023, Mumbai

Snitch has grown by 120 per cent in the fourth quarter. Limitless and experimental fashion is said to have contributed to the growth in its annual revenue. This clothing brand focuses on developing a superlative product at low cost, and ROI-driven marketing.

The goal for Snitch is of hitting Rs 350 crores by the end of 2025. Snitch receives over 2,000 orders every day, out of which 95 per cent are from its own website. The orders are fulfilled from its technology-enabled warehouse.

Snitch was founded in 2019 as a B2B men’s apparel brand and made its debut in the D2C and e-commerce fashion industry with 30 products in June 2020. It offers limitless and fast-fashion apparel, featuring formal wear, party wear, leisure wear and more in sizes up to 5XL.

By end of 2022, Snitch had over 2,500 styles on its website. This 21st-century fashion station and destination for millennials is widely known for its experimental approach that captures world class trends and designs and produces mindful and sustainable everyday drops of the freshest styles. Snitch’s festive collection has contemporary designs and styles. The idea behind the festive collection is to bring together prints and colors from various regions across India to show the nation’s diversity.

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 25 January 2023, Mumbai

For the third quarter, Shoppers Stop’s consolidated net profit fell by 18 per cent.

The growth momentum continued from the second quarter, tapering down a little after Diwali. During the third quarter, sales of the beauty category were up 18 per cent while the private brand category grew 23 per cent. Shoppers Stop opened six departments and five beauty stores in the quarter, taking the total store count to 271, spread across 50 cities across India.

Shoppers Stop is one of India’s largest department store chains. For the second quarter, Shoppers Stop had 40 per cent more customers than it did pre-covid.

The department store saw strong sales driven by footfalls as well as eyeballs online. Categories that have seen a good surge are Indian wear, home, and men’s wear, especially suits and jackets. Gifting as a category with things like watches also saw good growth. So there was a multi-category growth across Shoppers Stop stores.

Shoppers Stop’s income increased 43 per cent for the second quarter. The momentum from last year and the first quarter of this year continued for the department store chain.

Customer sentiments were reflected in footfalls, average selling price, and average transaction value. The continued improvement in customer experience, engagement, and improved data analytic capabilities provided the retailer the competitive edge to remain ahead of the curve.

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22 January 2023, Mumbai

PN Rao plans to venture into women's business wear. The focus is on strong and confident business women.

This is one of Bangalore’s oldest fashion brands known for men’s wear and is known for its high-quality fabrics and designs, unique and exquisite craftsmanship and each outfit is perfect to wear on all occasions.

The wedding wear for men covers sherwanis, tuxedos and suits, indo-western outfits and custom-made outfits. This clothing line is a mixture of grace and quality and each piece is a classic one. The range covers a wedding function from sangeet to reception.

PN Rao has a comprehensive collection for different kinds of ceremonies. Customers are helped with the selection of material, clothing and design as well. The fits are decent and the clothes are budget-friendly.

The company has completed 100 years and what began as one small store in Bangalore in 1923 now has seven outlets including two in Chennai. The company produces about one lakh pieces of garments a year and customers come from all strata of society.

PN Rao is established in the south and now is targeting the north as well. The brand uses a sustainable method of production, with the largest bespoke tailoring factory in the country completely relying on solar energy.

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 25 January 2023, Mumbai

Uathayam, based in Tamil Nadu, does ethnic fashion for men. The brand, founded in 2003, first gained widespread popularity with the launch of its line of iconic white shirts and dhotis, a traditional attire for South Indian men that is also considered a symbol of prestige, culture, and character.

The whiteness of Uathayam dhotis is believed to denote purity and perfection, and the clothing has become the most sought-after choice for traditional wear in the southern states. In addition to white shirts, Uathayam also manufactures and markets a range of vibrantly colourful shirts that are both stylish and comfortable.

The brand has now launched a wedding collection for men which includes a wide range of apparel, including sherwanis, kurtas, pyjamas, and more. Customers can choose from a variety of styles, colours, and fabrics to find the ideal look for any occasion.

Uathayam's commitment to quality and value has made it a popular choice among customers and the company is excited to continue building on its success. Customers have consistently returned to the brand for its excellent products and customer service, and the company is always looking for ways to improve and expand its product range. It is committed to delivering value and quality to customers and looks forward to continuing to grow and innovate in the future.

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22 January 2023, Mumbai

Pernia’s bridal showcase is on in the UK, January 14 to 22, 2023. This features an enchanting line-up of stunning wedding-ready ensembles.

The multi-brand luxury Indian fashion retailer has brought an array of labels to the UK to present their latest designs ahead of the spring wedding season. Dolly J has launched its new bridal wear collection at the event featuring bright red, embellished lehengas with micro blouses and sheer shawls. Papa Don’t Preach by Shubhikahas launched its latest designs which blend classic silhouettes with youthful, maximalist embellishments with a mix of pastel hues and an irreverent tone. Other participating brands include Seema Gujral, Mishru, Couture by Niharika, and Kalighata.

The event is designed to give premium shoppers in the UK, specifically London, a chance to browse a range of Indian designers’ bridal wear offerings in person. Participating designers gain access to a high level of luxury shoppers and the South Asian diaspora.

Pernia Qureshi is a leading stylist and fashion icon. Her e-commerce venture features India’s premier designers. Pernia’s Pop-Up Shop is a carefully curated design platform that articulates Pernia’s personal style and her accumulated experience. Pernia’s Pop-Up Shop was founded by Pernia.

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 25 January 2023, Mumbai

Klub Fox opened 42 new stores in 2022. This apparel brand from Mumbai is present in 170 plus retail stores pan India. It is planning to open 50 new exclusive brand outlets in 2023 and cross the 200-store mark in the same calendar year.

Klub Fox retails exclusive men’swear apparel with collections in casual, formal as well as partywear with a wide range of blazers, jackets, sweatshirts, shirts, T-shirts, trousers, jeans and more.

The brand offers curated, in-house and contemporary fashion at throwaway prices. The parent company Naagal Garment started in 1997 and has built a large presence across India in the lifestyle and fashion segments. Klub Fox is a trusted brand and this reliability has enabled it to achieve high growth. The brand is opening stores in metro cities and has constantly adapted to changing market conditions.

Klub Fox is a casual wear brand. With an in-house design team and high growth outlook, it has been able to expand its network last year. Its retail presence spans more than 100 cities. The brand has significantly increased the existing store business in the last five years even during tough market conditions. During this phase, it has opened many stores in the 1000 square feet to 1200 square feet segment.

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22 January 2023, Mumbai

Red Tape has opened a 5,369 sqft store at Ajmer in Rajasthan. This is the fashion and lifestyle brand’s biggest store.

Red Tape operates over 220 stores in more than 100 cities across India. Founded in 1996, Red Tape based in Uttar Pradesh does men’s clothing and accessories.

Red Tape was one of the first Indian footwear brands to be available in the UK. Since then, Red Tape’s footprint has moved onwards and upwards. Its omnichannel retail strategy, with a strong emphasis on digital infrastructure, is enabling the brand to increase its domestic reach and deliver an engaging and seamless experience to customers.

Augmented reality solutions at brand outlets have helped consumers enjoy an interactive and immersive shopping experience. Environment-friendly practices have been integrated into operations to reduce waste, optimize resources and minimize the impact on the planet.

The brand is run by Mirza, a manufacturer, and exporter of leather footwear founded in 1979 and markets its products across the UK, France, Spain, UAE, China, Poland, Canada, Australia, Germany, and the US.

Mirza has a strong presence in the branded segment through three brands, Red Tape, Oak Trak, and Red Tape Gal, and direct sales to global footwear retailers.

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22 January 2023, Mumbai

The Clothing Manufacturers Association of India (CMAI) has signed a memorandum of understanding (MOU) with the School of Fashion Technology (SOFT) in Pune to collaborate, coordinate and cooperate between the two leading institutions in the garment industry.

This marks the first time that a national trade body has partnered with an educational institution in the garment industry.

The MOU aims to promote mutual cooperation in recruitment, training, field visits for students, and academic exposure to the industry's entrepreneurs and practitioners.

The MOU was signed by CMAI's President Rajesh Masand and SOFT's Chairman Ravindra Deo in the presence of other representatives from both institutions. The move is expected to strengthen the link between industry and academic institutes and benefit both the industry and students.

School of Fashion Technology (SOFT), which has 800 students enrolled is a part of Maharshi Karve Stree Shikshan Samstha (MKSS) which currently runs 68 institutes, of which 53 are educational institutes, with a total of 34,000 students.

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