G.O.A.T Brand Labs aims for Rs 500 crores revenues by 2025

19 January 2022, Mumbai:

Founded six years ago, G.O.A.T Brand Labs aims to hit the Rs 500-crore revenue target by 2025. The brand plans to build on its current product categories before expanding into others like, jewelry, beauty and personal care. It recently acquired a 90 percent stake in The Label Life, a widely renowned, women's fashion and lifestyle brand styled by Sussanne Khan, Malaika Arora, and Bipasha Basu, informs Rishi Vasudev, Co-Founder.

Founded by Preeta Sukhtankar, along with Yashika Punjabee and Sonam Shah, The Label Life caters to the lifestyle savvy 25 years+ working women for all her fashion and lifestyle needs. It is popular in India and the middle-east markets and is available through its own website, leading portals such as Myntra, Nykaa, Namshi (UAE), and a standalone store in Kolkata.

Founded in 2021 by Rishi Vasudev, ex-CEO of Lifestyle & Home Centre, and SVP at Flipkart & Myntra Fashion, and Rameswar Misra, Former Co-founder, Turms, G.O.A.T Brand Labs is backed by marquee investors like Tiger Global, Flipkart Ventures, Mayfield and Nordstar.

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