'Sloggi' to expand retail presence across India
07 October 2021, Mumbai:
International bodywear brand Sloggi plans to expand its retail presence in India through franchise partner Solar Group. The Triumph International brand aims to achieve 10 per cent market share in the next two years.
The growth will achieved by opening 10 stores pan India by 2022. The brand will open most of these stores in Tier-II cities along with key metros.
The brand also aims to set up 1,000 plus consumer experience (POS) points within the first two years. It has already leveraged its strength in MBO (Multi-Brand Outlet) partners after it plans to expand into LFS (Large Format Stores) stores as well. Most stores that Sloggi plans to open will be located in Navi Mumbai and Pune. They will open between October and December this year, with the support of franchisee partner Solar Group.
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