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ABFRL posts Q2 FY24 results

13 November 2023, Mumbai

As per the latest ETRetail report l

Aditya Birla Fashion and Retail Ltd. (ABFRL) incurred a net loss of ₹200 crore in the second quarter of 2023, ending on September 30, attributed to sluggish consumer demand.
It's important to note that financial results can be influenced by a variety of factors, including economic conditions, consumer behavior, industry trends, and management decisions.

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Festive Fashion Delight: Les Petits' Diwali Collection

07 November 2023, Mumbai

Les Petits, the luxury kids' fashion brand, unveils an exquisite Diwali collection, blending opulence with celebratory vibes.

The in-house brand, Rang, showcases skilled craftsmanship through options like fascinating embroidery, sequins, placket kurtas, and butterfly-style lehengas, allowing kids to revel in the grandeur.
Outlines

With an eye on changing weather, the collection features captivating hues—parrot peach, pista green, lilac—and eclectic prints like patola, paisley, and batik. Rich fabrics such as Chanderi Silk & Velvet, Neo Prines, Satin, Cotton, Silk, and Chiffon elevate sartorial elegance.
President Swati Saraf invites parents to explore a gamut of collections balancing aesthetics and functionality. The focus on comfort ensures dresses are woven in breathable, lightweight materials, letting kids enjoy the festivities without hindrance.

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Liva's Garden of Eden: Modern elegance in AW'23 collection

Navyasa By Liva, a contemporary saree and women's wear brand, is excited to introduce their AW’23 collection - The Garden of Eden. This much-anticipated collection is a vibrant blend of ethereal prints and chic designs tailored for today's woman. Navyasa By Liva's focus is on creating effortlessly elegant, lightweight pieces that empower women to be themselves.
Elli Avrram, the renowned actress and dancer, graced the collection launch at a recent fashion week as the showstopper. She donned a stunning red floral saree with foil decoration from the new collection, exuding comfort and style in the fluid crepe drape.
The Garden of Eden offers a diverse selection of outfits inspired by nature's beauty, featuring imagery of natural wonders. The colors and patterns on these garments are like a kaleidoscope.
From workwear to evening glam, the collection caters to every occasion. The sarees come in various modern, textured, artistic, traditional, embellished, and patterned options crafted from premium fluid Liva fabrics, perfect for those seeking comfort and style.
The collection also includes standout co-ord sets, including one-shoulder kaftans, jumpsuits, tunics, and embroidered kaftans, radiating elegance.
ManMohan Singh, Chief Marketing Officer of Birla Cellulose, Aditya Birla Group, expressed their commitment to fulfilling the aspirations of modern women with high-fashion, sustainable outfits.
The Garden of Eden collection showcases a harmonious range of sarees and apparel with diverse fibres, weaves, and motifs, ideal for the festive season. It features bold prints and wearable silhouettes that embody both fashion-forwardness and practicality, all crafted using sustainable Liva fabrics, reflecting a dedication to environmental preservation.

Liva's Garden of Eden: Modern elegance in AW'23 collection

Brand sales expectation lower during this festive season

08 November 2023, Mumbai

The global economic slowdown, rising inflation, and unviable pricing strategies in the post-Covid years have lowered the sales expectations of most apparel manufacturers in the ongoing Diwali festive and up-coming wedding season.

A recent survey of 166 apparel manufacturers by the Clothing Manufacturing Association of India (CMAI) revealed almost 78 percent are expecting a slump of around 25 percent in apparel and accessories sales. Only 22 per cent have a better late than never expectation of the market picking up closer to Diwali and during the extended wedding season that lies ahead.

With people more keen to shop in malls and physical stores for a more relaxing shopping experience, 60 percent of garment manufacturers feel the offline channel will do better as compared to 40 percent of online retailers, who are also looking forward to a lucrative festive season. 

As Rahul Mehta, Chief mentor of CMAI says, despite some positive sentiments, overall there is widespread sense of pessimism among CMAI members. This aligns with the broader slowdown experienced in the domestic garment sector during the last 4 to 5 months.

Kids wear and smaller towns are the biggest growth drivers

However, not all manufacturers are as pessimistic, with around 16 percent respondents saying lower pricing might help sales numbers grow and another 12 percent feeling the vast festive portfolio will also be a crowd-puller.

With more parents investing in ethnic wear for the festive season as compared to the rest of the year, nearly 49 percent respondents feel kid’s wear will be the biggest sales growth driver. This will be followed by 36 per cent of women's wear as well as 12 percent men’s wear performing better than the rest of the year

While the metros always experience a festive season spike, this year most big brands are also increasing their focus on Tier II and III consumer cohorts, as they are more focused on aspirational lifestyles fuelled by more disposable incomes.

Another interesting study by CyberMedia Research (CMR) has found consumers in Tier II cities spend around 16 per cent of their income on online shopping with 62 per cent doing online shopping which outperforms the metros.

Online trying hard to compete with offline retail

E-commerce firms such as Amazon, Flipkart, Meesho, and Myntra are also targeting millions of shoppers across India for their biggest festival season sales. While Amazon launched its month-long flagship festive sale, the Great Indian Festival (GIF) in early October, Flipkart hosted its annual flagship sale event called, 'The Big Billion Days' in mid-October. Along with core fashion categories, customers showed a high inclination towards other categories such as jewelry, beauty and personal care, watches and wearables, luggage, home, and sports footwear.

However, continued store expansion of various brands in Tier II and III cities will also help growth this fiscal year in the medium term. Luxury brands such as Bath & Body Works have launched exclusive festive collections just in time for gifting and are anticipating greater growth in the smaller cities of Udaipur, Ranchi, Kozhikode, Kanpur, Udipi, and Mangalore.

A quick perspective

Women’s ethnic wear brand Biba is also targeting the unique preferences of each region's regional market with region-specific festivities such as Pujo in the East, Dussehra in the South, and Diwali celebrated nationwide, along with including influencers across all age groups, including children, to showcase their collections.

The festive season may lack some luster this year, but it will still be enough to keep the Indian apparel industry going for the next fiscal year.

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Arvind Ltd reports 36% profit decline in Q2 2023-24

Arvind Ltd, a prominent textile company in India, witnessed a sharp 36% drop in its net profit, recording Rs 80 crore ($10 million) in the second quarter of the 2023-24 fiscal year, down from Rs 125 crore the previous year.
This decline was mirrored in the company's revenue, which fell by 11% to Rs 1,921 crore, compared to Rs 2,170 crore in the corresponding quarter of the previous fiscal year.
However, Arvind Ltd's textiles and advanced materials businesses showed promise, with improved margins of 11% and 16%, respectively. The textiles business contributed Rs 1,455 crore to the overall revenue, while the advanced materials business accounted for Rs 354 crore.
Arvind Ltd remains optimistic, citing the potential for improved domestic markets due to festival buying and positive macroeconomic indicators. They anticipate a slight uptick in both revenue and margins in the upcoming months.

Arvind Ltd reports 36% profit decline in Q2 2023-24

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