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Styched: D2C startup drives tech to address fast-fashion pain points

02 February 2022, Mumbai:

Styched launched way back in 2019, fundamentally this Bangalore-based initiative is all about pivoting around a proprietary production on-demand tech solution that drives tech to address fast-fashion pain points. 

The firm has already developed an app that aims at helping tailors find work and so and so forth.

Styched is a very thoughtful startup that works on the concept of being a technology-driven fast fashion brand. In a recent interview with its co-founder Soumajit Bhowmik, we gained a lot of information about the foundation and journey of this startup which we will be sharing in this article exclusively.

Soumajit Bhowmik | YourStory

Soumajit Bhowmik, who is the co-founder and CEO of Styched shared the bits about his e-commerce D2C brands that use the latest AI and ML at its core in order to drive efficiency and profitability to their business.

About Company

Styched is started by fashion enthusiasts, who have been in the fashion ecommerce business for most of their career. IIT Kharagpur & ISB grads by education, the founders have been associated with brands like Jabong, Amazon, Foodpanda to name a few, at leadership positions.

The team comprises of experts from the textile industry, quality assurance industry, and if you pop in to our office, you might also find a mechanical engineer who now works on operational excellence!

No matter what the backgrounds of our team members are, we are all guided by one principle – the best of customer care and quality, along with the latest trends in fashion and garment techno

CREDITS: STARTSUPINDIA STYCHED

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Styched: D2C startup drives tech to address fast-fashion pain points

Myntra Beauty launches French natural skincare brand, Caudalie, on its platform

29 January 2022, Mumbai:

E-commerce platform Myntra announces the launch of ‘Caudalie’, one of the leading global skincare brands from France.

Founded in 1995, Caudalie creates ultra-effective, clean and chic cosmetics and is one of the world’s foremost anti-aging and anti-dark spot brands, with a strong presence in 45 countries.

Myntra to offer a dedicated brand store for Caudalie on the Myntra-Mall - an in-app mall to enable fashion brands to showcase their offerings. 

Success Story of Myntra - The Most Famous Name in the Indian Online Fashion Industry

Speaking on the launch, Sharon Pais, Chief Business Officer, Myntra said, “We are excited to announce the launch of Caudalie on Myntra Beauty. 

This association will substantially strengthen our international brands portfolio as well as the growing beauty and skincare segment on the platform."

Myntra continues to have the largest collection of international brands and styles, with the addition of Caudalie.

It currently houses 850+ brands and 38,000 products under Myntra Beauty.

STATISTICS CREDITS: APN News

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Myntra Beauty launches French natural skincare brand, Caudalie, on its platform

Neeman, D2C Footwear delights customers via Sustainable Merino Wool Shoes

28 January 2022, Mumbai:

The eco-conscious company has introduced men’s shoes collection comprising of lightweight joggers, classic sneakers, and elegant loafers.

Merino Wool

Our Uppers are made of Merino Wool, a naturally accuring fibre made from the fleece of Merino sheep from Australia. They are supper thin (about 20% of the thickness of the human hair), light and flexible adding a number of unique features to Neeman’s Shoes.

About Brand

Brand Journey

Neeman's was created out of the desire not just to break the mold but to obliterate it: to say goodbye to the average for good and opt for sustainable footwear over synthetic fibre.

Crafting change As we are becoming more aware and concerned about eating right and thus moving from preservative to fresh, from antibiotics to organic and from injected to farm-raised food, it's time to start thinking about what goes in the footwear differently.

It's time to choose Neeman's footwear that constructs shoes made for you and the environment.

CREDITS: NEEMANS

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Neeman, D2C Footwear delights customers via Sustainable Merino Wool Shoes

Nasscom: Indian Startup ecosystem is now Atmanirbhar

23 January 2022, Mumbai:

IPOs and unicorns have created a fly wheel effect in the Indian tech startup ecosystem That's the message from a report by Nasscom and consultancy firm Zinnov released on Friday.

Zinnov CEO Pari Natarajan said the tech starnap IPOs (there was a recard 11 last year) and the unicornstarecord 42 were created last year) have generated enormous funds, which these companies are in turn Investing in other tech startups and using to buy products that these new age digital ventures are creating.

Profile

KEY HIGHLIGHTS

  • 25000-26000 Tech startups in India today
  • 3000+ deep tech startups
  • 6.6 Lakh employees
  • 2,250+ tech startups founded in 2021

The IPOs and venture funding are also, he said. creating wealth in the hands of individuals who are using that to provide seed funding to newer tech ventures.


Credits: TOI dt 22-01-2022

 

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Nasscom: Indian Startup ecosystem is now Atmanirbhar

Good Glamm acquires a majority stake in Organic Harvest

24 January 2022, Mumbai: 

Good Glamm Forays into Organic Beauty with 7th Buy in 12 mths

Good Glamm Group has Organic Harvest, organic beauty and personal care brand, in an all-cash deal.

Organic Harvest 6-IN-1 Face & 3-IN-1 Face Wash Combo for Men & Women, For All Skin Type, 100% Organic, Paraben & Sulphate Free (Face Wash 100gm Each)
The deal values Organic Harvest at an enterprise value of 275-280 crores.
Credits: ET dt 24-01-2022

 

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Good Glamm acquires a majority stake in Organic Harvest

Start up world year 2022 brings new hopes, new horizons: Fundraising only will only get better

22 January 2022, Mumbai:

92% of startup founders who looked to raise funds in 2021 reported favourable experiences.

These Are The Top Venture Capital Firms Of 2021 | Tech News | Startups News  - WorldNewsEra

Charting Numbers of the 100 startups survayed, 83 have a higher bias for growth over profitability, an InnoVen report said.

KEY HIGHLIGHTS

  • Of 100 startups surveyed. 83 have a higher bias
  • 51% Firms aim to turn EBITDA profitable in next 2 years
  • 71% of Founders believe IPO is the likely mode of exit
  • 20% of Startups that claim to be EBITDA profitable

Ashish Sharma of InnoVen Capital India Wants To Hunt Whales, Not Tuna,  Among Startups

Ashish Sharma,Mg Partner- InnoVen Capital India:
2021 will be remembered as the year when the Indian venture ecosystem hit an inflection point.


Credits: ET dt 21-01-2022

 

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Start up world year 2022 brings new hopes, new horizons: Fundraising only will only get better

Shopkirana earns $38 million in a fresh round of investment and wants to expand across India

 27 January 2022, Mumbai:

Shopkirana, a business-to-business company, has acquired $38 million in a fresh round of funding from investors including Info Edge, with aspirations to extend its operations to a national scale.

According to ET Tech, pure play internet startup Info Edge, Sixth Sense Ventures, and Oman India joint investment fund, as well as Trifecta, Incubate Fund, Akatsuki, Ajanta LLP, and Gunosy Capital, participated in Shopkirana's newest fundraising round.

The four footprints – The Earthbound Report

Madhya Pradesh, Uttar Pradesh, Rajasthan, and Gujarat are the four Indian states where Shopkirana now operates. The company operates a network of around 50,000 kirana stores that it supplies with fast-moving consumer goods and groceries by connecting kirana stores with brands directly.

KEY ARTICLES

  • Shopkirana, a business-to-business (B2B) company
  • It has acquired $38 million in a fresh round of funding 
  •  investors including Info Edge, with aspirations to extend its operations to a national scale
  • pure-play internet startup Info Edge, Sixth Sense Ventures, and Oman India joint investment fund, as well as Trifecta, Incubate Fund, Akatsuki, Ajanta LLP, and Gunosy Capital, participated in Shopkirana's newest fundraising round

The company also works with businesses to help them expand their distribution by connecting them with kirana outlets that would sell their goods. The company's current expansion strategy calls for it to start in a new location every 15 days in order to expand its operations across India. 

"We are really pleased to expand the business to a national scale with the proper product-market fit and considering the high adoption from kirana stores, legacy consumer goods companies, and direct-to-consumer or D2C businesses," Shopkirana co-founder Sumit Ghorawat told ET Tech.

Shopkirana was founded in Indore in 2015 by Deepak Dhanotiya, Sumit Ghorawat, and Tanutejas Saraswat. Shopkirana, according to Ghorawat, is the first firm in its sector to break even in terms of operations, and the company currently competes in the field with Jiomart, Jumbotail, Flipkart, and Amazon, among others.

**The statistics mentioned in the above articles have been sourced from The Economic Times. 

CREDITS: ET TECH

 

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 Shopkirana earns $38 million in a fresh round of investment and wants to expand across India

Startups 2021: Bought back historic high ESOPS

24 January 2022, Mumbai: 

Over $400 million worth of ESOPs were bought back by Indian startups In 2000, according to a report startups by Nasscom and consultancy firm Zinnov. Over 10,000 employees benefited from these buybacks.

Startup India – User Experience Design & Technology

The ESOP pool has expanded to 900 million with Sebi's revised policies, the report said.

KEY HIGHLIGHTS

  • Over $400 mn worth of ESOPs were bought back
  • Over 10,000 employees benefited from it
  • ESOP pool has expanded to 900 mn with Sebi's revised policies
  • Reported Nasscom & Zinnov consultancy firm

Indian startups record highest ever ESOP buyback in 2021: $440 Million

Sebi changed nations last year to allow ESOPs to be given even to employees on contracts, and then probations prior to information.

10,500 startups in India by 2020: Nasscom-Zinnov report - StartUp360News

10K STAFFERS

Can't Get No Employee Satisfaction? How Efficient Training Can Help
Many new-age firms have been buying back employee stock options to reward them. ESOPS has emerged as a tool and has been integral to the compensation strategy of startups.


Credits: TOI dt 24-01-2022

 

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