Trident Brand Studio wins big at IBDA, bags India’s 'best in-house design studio'

23 November 2021, Mumbai:

Alina Wheeler once said, “ Design is intelligence made visible,” and we couldn’t agree more. Celebrating the best, most creative, well-managed and professional design projects and teams of India is IBDA or India’s Best Design Awards. And Trident Group’s in-house Brand Studio has been awarded ‘India’s Best In-House Design Studio’ at this authentic design show.

Trident Limited (NSE: TRIDENT; BSE: 521064) is the flagship company of Trident Group, a $3 billion Indian business conglomerate and a global player. Headquartered in Ludhiana, Punjab, Trident Limited is a vertically integrated textile (yarn, bath & bed linen), paper (wheat straw-based) and chemical manufacturer with a captive power generation facility.

It is also one of the largest players in home textiles globally. In recent times, the company has forayed into detergent and notebooks segments as well. 

The IBDA jury comprised of 24 esteemed members, including senior professors of NID, IIT Bombay, and International Design College among other veteran design professionals. And they have collectively adjudged Trident Group’s in-house Brand Studio as ‘India’s Best In-House Design Studio’. ET

(The news article has not been edited by DFU Publications staff)

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