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Ethnic wear brand Libas to organize flagship sale event

24 February 2022, Mumbai:

New Delhi-based ethnic wear brand Libas will hold its flagship sale event-Libas Purple Days Sale from February 25, 2022. The sale event will offer shoppers discounts up to 60 percent on the latest ethnic wear trends, both online and in-stores.

The event will showcase stylish kurtas, graceful suit sets, breezy ethnic dresses, timeless saris, comfortable loungewear, flattering plus-size options, etc.

Starting on February 25 up to March 2, 2022, the sale will offer many amazing deals. Customers will be provided an extra 10 percent discount on their orders worth Rs 2,499 and above by using the code 'PURPLE10'.

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They can also avail of an extra 15 percent on purchases worth Rs 3,999 and above by using the code 'PURPLE15'. Well-accustomed to offering customers safe, secure, and prompt doorstep deliveries, Libas also offers convenient online payment options along with payment on delivery.

Customers can avail themselves of free shipping and easy returns within 15 days of purchase. Launched in 1985, Libas offers everything from stylish ethnic wear to comfortable fusion silhouettes for women, carefully curated in line with fashion trends worldwide.

It creates aspirational yet affordable and approachable fashion.

 

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Ethnic wear brand Libas to organize flagship sale event

YKK Announces New Collection of Recycled Zippers

22 February 2022, Mumbai:

Recognizing that trims are one of the biggest challenges for garment recycling, YKK announces a new collection of NATULON® recycled zippers made with ECONYL® regenerated nylon.

ECONYL® nylon, manufactured by Aquafil SpA and supplied in collaboration with ITOCHU Corporation, is made entirely from nylon waste collected all around the world, such as industrial plastic, fabric scraps, old carpets, and fishing nets from the aquaculture sector. The material can be continuously recycled without loss of quality.

YKK will offer ECONYL® regenerated nylon products in three categories to the European market: VISLON® NATULON® recycled zipper made with ECONYL®, a fully ECONYL® plastic injected zipper; EXCELLA® NATULON® recycled zipper made with ECONYL®, a top-of-the-range brushed metal zipper; Recycled sew-on button made with ECONYL®, a simple button to sew on nylon garments.

YKK Announces New Collection Of Recycled Zippers Made Using ECONYL®  Regenerated Nylon In Europe | Textile World

ALSO READ: WaveOn Joins YKK’s Touchlink® Fastener Network

“YKK understands circular fashion as a regenerative system where garments are circulated for as long as their maximum value is retained, and then returned safely to the biosphere,” said Hitoshi Yamaguchi, President of YKK Italy. “As a small part of the supply chain, we firmly believe that circularity is the key to building sustainability. This is our motivation when we design the highest quality recycled and recyclable fastener products.

YKK has been expanding its NATULON® recycled zippers series, which features zipper tapes made from PET bottles, old fibers, and other polyester residues.

It recently introduced NATULON Plus™, in which the chain and the slider are also made entirely of recycled polyester.

 

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YKK

SSIPL launches new Sports Station flagship store

23 February 2022, Mumbai:

The store covers a carpet area of 4000 sq feet with more than 2500 sq ft of retail area, housing leading global brands.

Sports and athleisure wear brand SSIPL has launched its Sports Station’s flagship store in Jalandhar. The store covers a carpet area of 4000 sq feet with more than 2500 sq ft of retail area. With over 80 stores spread over 70 cities pan India, this is a new addition to their growing family.

Sports Station specializes in sportswear and athleisure wear from the biggest labels in the business - Nike, Adidas, Skechers, Reebok, Puma, Asics, etc which includes a vast range of performance and lifestyle footwear, apparel, and accessories, says the company statement .

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The target audience includes the middle and upper-class individuals in the 20-35 years group in tier 1 and tier 2 cities. SSIPL is an integrated sportswear company serving over 12000 customers daily via 300,000 sq ft of retail space.

They are the official partners in India for several leading brands. Speaking about the development Aasheesh Mediratta The CEO of SSIPL said,” We are thrilled to take our story forward with another flagship store of Sports Station, this time in Model Town Jalandhar.

Sports and athleisure wear trend has been a strong one, and it’s here to stay and we expect a great response from the sports-loving people of the city.

The store offers a huge range of products across apparel and footwear categories and the team there is committed to offering the customers a great shopping experience.”

 

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*Figures mentioned in the above article have been sourced from Retail4Growth article.

SSIPL launches new Sports Station flagship store

Media Expo, Mumbai'22: Introduces new category on 'labelling'

22 February 2022, Mumbai:

Tending to the evolving needs of the advertising industry in the post-lockdown era, Media Expo is set to introduce an entirely new product category on labelling and packaging technology at its next edition in Mumbai.

Slated to be held in May, the trade fair will unite buyers and industry stakeholders for product sourcing and B2B interactions. Media Expo has consistently proven to be a leading exhibition for advertising and creative field professionals to converge, network and build trade alliances.

It has been home to some of the latest technology showcases in printing, signage, retail displays, finishing and fabrication as well as consumables and media. This year, the organiser – Messe Frankfurt India is looking forward to up the tempo by introducing a brand-new category on ‘labelling’ during the 48th edition of Media Expo at Bombay Exhibition Centre, Goregaon from 12 – 14 May 2022.

Mumbai Media Expo 2022: Indoor Outdoor Advertising - World Exhibitions

ALSO READ: First post-lockdown edition of Techtextil India garners impressive responsive from the industry

The quality of labelling and packaging is one of the crucial factors that can influence a consumer’s buying choices and makes a significant difference in today’s world where brands are constantly competing against each other.

Media Expo’s new product section will encompass various label printing technologies and materials for the flexible printing and packaging segments, giving business visitors a much broader value and brand new variety of products to include in their arsenal of branding tools.

Leading manufacturers of large-format printing technology, HP India and Mehta Cad Cam will be introducing their most advanced labelling and packaging production technologies for the very first time on the show floor of Media Expo.

Commenting on the changes ensuing in advertising sector, Mr Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd, shared: “The manner in which advertising and brand content is consumed and perceived has drastically changed over the last few years.

Today, digital and physical advertising mediums have become two-sides of the same coin and go hand-in-hand in delivering better reach and impact of a brand over its audience.

Nonetheless, just as digital advertising keeps evolving, it is also crucial for the physical advertising segment players to keep discovering new technology and channels to suit the preferences of modern consumers.”

 

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Media Expo, Mumbai'22: Introduces new category on 'labelling'

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