22 February 2022, Mumbai:

Tending to the evolving needs of the advertising industry in the post-lockdown era, Media Expo is set to introduce an entirely new product category on labelling and packaging technology at its next edition in Mumbai.

Slated to be held in May, the trade fair will unite buyers and industry stakeholders for product sourcing and B2B interactions. Media Expo has consistently proven to be a leading exhibition for advertising and creative field professionals to converge, network and build trade alliances.

It has been home to some of the latest technology showcases in printing, signage, retail displays, finishing and fabrication as well as consumables and media. This year, the organiser – Messe Frankfurt India is looking forward to up the tempo by introducing a brand-new category on ‘labelling’ during the 48th edition of Media Expo at Bombay Exhibition Centre, Goregaon from 12 – 14 May 2022.

ALSO READ: First post-lockdown edition of Techtextil India garners impressive responsive from the industry

The quality of labelling and packaging is one of the crucial factors that can influence a consumer’s buying choices and makes a significant difference in today’s world where brands are constantly competing against each other.

Media Expo’s new product section will encompass various label printing technologies and materials for the flexible printing and packaging segments, giving business visitors a much broader value and brand new variety of products to include in their arsenal of branding tools.

Leading manufacturers of large-format printing technology, HP India and Mehta Cad Cam will be introducing their most advanced labelling and packaging production technologies for the very first time on the show floor of Media Expo.

Commenting on the changes ensuing in advertising sector, Mr Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd, shared: “The manner in which advertising and brand content is consumed and perceived has drastically changed over the last few years.

Today, digital and physical advertising mediums have become two-sides of the same coin and go hand-in-hand in delivering better reach and impact of a brand over its audience.

Nonetheless, just as digital advertising keeps evolving, it is also crucial for the physical advertising segment players to keep discovering new technology and channels to suit the preferences of modern consumers.”

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18 February 2022, Mumbai:

Facing major competition from industries located in other states, the micro and small units dealing in the garment and textile products in Ludhiana have pinned high hopes on the next Punjab government to equip them with the latest technology by starting new schemes.

Harish Kairpal, president of Ludhiana MSME association, said, “The garment and textile industry of Ludhiana which at one point of time was the leader in the country is now lagging behind other states.

That happened as the newer units which came up in other states especially in South India adapted latest technologies. We therefore demand from the new government which comes to power in March should pay special attention to technological upgrade of the existing units in Ludhiana and support us financially to adopt new machinery and technology.”

Narinder Mittal, general secretary of Ludhiana Business Forums, said, “Textile and garment units of Ludhiana are fast becoming uncompetitive as compared to similar units in other states.

The cost of production of textile and garment industry in other states is decreasing due to adoption of new technologies. We have already suffered a lot as significant percentage of the total business of Ludhiana’s garment and textile units has been taken over by the industry from other states.

ALSO READ: Prime Minister, Narendra Modi: Ludhiana (Punjab) would emerge as a textile center

It’s high time that the state government takes appropriate measures like starting unconditional technology upgrade fund scheme for old units so that we can easily adopt new techniques.

” Atul Saggar, general secretary of Apparel Manufacturers Association Ludhiana, said, “The new state government can save garment units by subsidising purchase of new machinery and opening a technology upgrade centre which can guide the garment units about the latest technologies.

This centre should also give assistance in buying and setting up new machinery.”

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*Figures mentioned in the above article have been sourced from TOI article.

21 February 2022, Mumbai:

The Indian garment sector has praised the Comprehensive Economic Partnership Agreement (CEPA) between India and the United Arab Emirates, believing it will enhance apparel exports and create jobs. The signing of the CEPA, according to Narendra Goenka, Chairman of the Apparel Export Promotion Council (AEPC), would further cement India's dominance in the UAE.

"With $1,515 million in garment exports to the UAE compared to $3,517 million in total imports, Indian apparel exports account for 43% of overall imports. The trade agreement will result in a 5% reduction in the import tariff on Indian clothing.

"This would further reinforce Indian apparel's leading position in the UAE," he added. The chairman emphasized that the government has taken a number of steps to enhance exports and create jobs in the country.

Also read: CEPA to unleash India, UAE’s textile potential

The CEPA is expected to increase demand for a variety of Indian clothing goods. T-shirts, shirts, baby clothes, trousers, and briefs will all see an increase in exports in the knitted garment area. Women's dresses, tracksuits, baby clothes, pants, shorts, shawls, scarves, and veils will profit the most from the woven garment category.

However, in order to assess the real benefit that the CEPA may provide to India, a number of considerations must be taken into account.

"Not all of the things that are in strong demand in the UAE are India's main export capabilities." "The import demand of certain RMG items in the UAE, manufacturing strength/export capability of Indian businesses in these products, and acceptance of Indian products into the UAE are the important criteria that will decide the level of gain from CEPA," he added.

"When we trace the export chain, we discover that our garment exports to the UAE also serve Saudi Arabia, Kuwait, Bahrain, Oman, and the United Kingdom."

"The UAE has a vast retail market with participants from all across the value chain, including significant western fashion chains and wholesale buyers from North Africa and the Middle East," he explained.

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*Figures mentioned in the above article have been sourced from Apparel Resources article.

21 February 2022, Mumbai:

According to OTEXA, cotton trousers imports in the United States hit $ 12.04 billion in 2021, as consumer markets have begun to recover. In comparison to 2020, cotton trouser imports increased by more than 32.24 percent in 2021.

Imports have already surpassed pre-pandemic levels, with cotton trouser imports valued at $ 11.80 billion in the United States. The top shippers' export revenues to the United States reflect the significant resurgence of the pants market. Bangladesh remains the biggest exporter of cotton pants to the United States, with a value of US $ 2.57 billion and a 34 percent year-on-year increase.

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Bangladesh's development is spectacular, as it has surpassed its 2019 estimates in the US market (the US $ 2.33 billion). With US $ 1.98 billion in cotton trouser shipments to the US market in 2021, Vietnam remained in second place, with a 15.90% year-on-year increase.

Despite 35.60 percent year-on-year growth in 2021, China has slid to third place from first place in 2019. China's cotton trouser exports were valued at US $ 1.69 billion in 2021, compared to the US $ 2.36 billion in 2019.

As a result, China's market share has fallen to only 14% in 2021, down from 20% two years ago.

Mexico (the US $ 920.14 million), Pakistan (the US $ 868.43 million), Cambodia (the US $ 625.48 million), and Indonesia (the US $ 610.15 million) all had strong cotton trouser exports to the United States in 2021, with Y-o-Y growth and export statistics above their respective 2019 values.

India is ranked 8th on the list, with cotton trouser exports to the United States increasing by over 66% year on year in 2021, totaling US $ 365.83 million. The country also exceeded its export targets for 2019 – US $ 325.59 million.

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*Figures mentioned in the above article have been sourced from Apparel Resources article.

16 February 2022, Mumbai:

Eastman Exports, Tirupur, India's top garment exporter, has implemented Labor Solutions across all of its ten facilities to give workers with technology for education, connection, and engagement.

The garment behemoth opted to refocus its efforts on ensuring worker safety and engagement, and Wovo (Labor Solutions' flagship all-in-one product) was identified as a vital component of this approach. Shahi Exports, India's largest garment exporter, has previously partnered with Wovo.

Through Wovo, the agreement brings management and labor together. Workers can use Wovo to get digital training from partners, contact with their bosses anonymously, submit safety complaints, examine their pay stubs, and participate in worker surveys.

It also offers workers a secure and anonymous complaints line, which is a need under various new human rights due diligence regulations around the world. 

The Wovo dashboard gives the Eastman Exports team real-time, encrypted, and anonymized data so they can follow trends and learn about difficulties from workers.

Eastman Exports works with some of the world's most prominent garment companies, boutiques, and high-street retailers. Labor Solutions, a social enterprise, uses technology to connect, engage, and educate employees in order to create supply chains that are more robust.

ALSO READ: Jharkhand sewing workers are being trained in a collaborative effort

Wovo, Labor Solutions' worker engagement platform, is used by over a million and a half workers in 25 countries. "With Labor Solutions, we've seen an improvement in the working circumstances of our human resources." 

We've established a visual representation of all of our factories' social performance track patterns, which acts as a platform for direct communication and feedback with our employees.

"Having the right technology, Wovo, helps us to improve our employees' living and working conditions by increasing their attention to know about updated company policies, legal benefits, internal committees, and available grievance redress mechanisms," said Alagesan Senniappan, Senior, VP Quality Assurance, CSR, and Sustainable Textiles, Eastman Exports.

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*Figures mentioned in the above article have been sourced from Labor Solutions & Apparel Resources article.