Severe winter, revenge shopping leads to Monte Carlo’s making records sales
05 January 2022, Mumbai:
Monte Carlo has recorded the best ever year to date sales. This was possible because of a bone-chilling winter, revenge shopping and an encouraging festive and wedding season helped by a massive vaccination drive.
There has been an increase in Monte Carlo’s year-to-date sales by 35 per cent and 15 per cent as compared to fiscal years 2020 and 2019 respectively. The growth in sales was contributed by both volume growth and calibrated price increase.
The rising trend in sales that was visible in the second quarter continued to gain further momentum in the third quarter.
Monte Carlo is a leading branded apparel company with a comprehensive range of woolens, cotton, cotton blended, knitted, and woven apparel for men, women, and children. The third quarter has traditionally been the most critical quarter for the company due to its strong positioning in the winter wear segment.
The company has strategically enhanced its retail presence in India with the opening of 13 new exclusive outlets during the third quarter. With this Monte Carlo has 318 exclusive outlets across 20 states and four union territories.
Apart from this the company also has a presence through multi-brand outlets, and major online platforms like Amazon, Flipkart, Myntra, Jabong, and Kapsons.
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