14th October 2021, Mumbai:

Around five million customers placed eight million orders across categories during Myntra’s ‘Big Fashion Festival’ (BFF) that concluded on October 10. Around 45 percent of orders were placed by customers from Tier II and III cities.

The sale also received 7.6 billion homepage impressions. As per Amar Nagaram, CEO, Myntra, the sale enabled customers to meet their evolving festive needs across the country, while giving a strong impetus to the whole ecosystem, consisting of brands, sellers, buyers, vendors, delivery partners, and others, at the start of the festive season.

Myntra is working towards delivering all orders pertaining to the event over the next few days. It has augmented Kirana's partner network which is helping it cater to 70 percent of the total deliveries, adds Nagaram. Around 2,600 stores from more than 300 brands in over 40 cities participated in the sales offering over 1.2 lakh styles.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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9th October 2021, Mumbai:

The Sustainable Fashion Day at the FDCI x Lakmé Fashion Week concluded with a live demonstration of carbon-neutral TENCEL fibres and Satya Paul by Rajesh Pratap Singh, Creative Director of the Satya Paul label.

The 'The Master's Words' collection and film 'The Search' were included in a presentation that combined fashion, theatre, and cinema to create a vintage atmosphere.

The vibrant and environmentally friendly 'The Master's Words' collection paid respect to the late Satya Paul, who died away earlier this year, while also introducing the breakthrough carbon-free TENCEL fibres.

The forthcoming ready-to-wear collection by Lenzing in collaboration with carbon-neutral TENCEL fibres was a step in the right direction, addressing the rising need for circular fashion and carbon neutrality.

The carbon zero TENCEL fibres will have all of the functional benefits of regular TENCEL fibres, including gentleness on the skin, long-lasting softness, silky smoothness, increased breathability, and colour retention, in addition to having a higher environmental value.

CarbonNeutral® certified, these fibres are a major component of Lenzing's plan to achieve net zero carbon emissions by 2050. Rajesh Pratap Singh has always followed sustainability in his own profession, strove to make the Satya Paul brand more current, and sought to make it more sustainable not just in terms of production but also via the use of sustainable fibres.

“We are delighted to engage with like-minded partners, Satya Paul and Rajesh Pratap Singh to introduce the first Indian collection made from carbon zero TENCEL fibre, a revolutionary product that offers an all-new level of eco-friendly selection to consumers with a third-party verifiable label,” said Avinash Mane, Commercial Director, South Asia, Lenzing Group.

“We are happy to see these fibres turned into an amazing range of garments by Rajesh Pratap Singh,” he said. The previous several years have made it critical for everyone of us to consider the environmental consequences of our decisions.

At Lenzing, we think that by working together, we can lead the path for a greener future for the fashion industry by seizing the chance to meet customers' need for apparel that is both good for them and good for the environment.``”

"This collection is a flash of optimism at a time of global instability," Rajesh Pratap Singh remarked, giving a sneak peek at the collection.

'The Master's Words' connects the past with the present in 2021, when we take this trip to the next level by prioritising sustainable design and working with eco-friendly textiles. Several of the skirts, pants, and shirts in this collection are manufactured from Lenzing's carbon-neutral Tencel, a sustainable fibre."

The 'The Master's Words' and 'The Search' showcases during FDCI X Lakme Fashion Week were a combination of fashion and cinema. The evening opened with Rahul Bose's film Search, which he directed and creatively pieced together.

Rajesh Pratap Singh retained the Satya Paul ethos with athleisure, certain dance songs, and hazy recollections while also contradicting it with the collection's 70s and 80s aesthetics. Introducing some of the practical styles for dresses, trousers, and shirts created from carbon-neutral TENCEL, a sustainable yarn that is completely biodegradable and leaves only water behind to renew the planet.

Rajesh designed summer sheaths, minis, jackets with bralettes and slacks for ladies, as well as dresses, draped skirts, tunics, shirt waisted dresses, hoodies, and joggers. The sari, which is at the heart of the brand, adds to the collection's classic feel.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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06 October 2021, Mumbai:

Designer duo Abraham & Thakore plan to create a collection using sustainable and mindful techniques. Inspired by the theme of 'Assemble, Disassemble, Reassemble', the collection will be made from ‘Green Gold’ a unique fabric created from recycled PET by R-Elan. Classic timeless and versatile pieces that form the basis of a contemporary ready-to-wear wardrobe will be incorporated in the collection. The collection will explore techniques such as patchwork, hand stitching and quilting. It will include a selection of evening wear that has been intricately embroidered using sequins made from sheets of discarded PET materials.

The soon-to-be showcased range will explore new sustainable fashion practices ranging from drawing on traditional hand skills to investigating new materials and technologies that can effect positive change.

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12th October 2021, Mumbai:

UAE-based Lulu Group, which opened its new shopping mall at Bengaluru, will complete two more properties in India during the next six months. The company has committed an investment of around Rs 4,500 crore for the development of five shopping malls in India in the first phase of expansion in the country. Out of these five, three malls have already become operational at Kochi, Thrissur and now Bengaluru.

The 'Global Mall' at Rajajinagar in Bengaluru, comprising 8 lakh sq ft, is not owned by the Lulu group but it will manage and operate the property.

The upcoming mall in Trivandrum will open by end of this year, while the retail mall at Lucknow is scheduled to open in the first quarter of 2022.

In the first phase, the group will invest around Rs 4,500 crore for all these five projects. In the next phase, it is looking at new markets in the states where it is already present and also new states.

\The Group with its flagship retail chain of Lulu hypermarkets and supermarkets has operations spread over 22 countries.

Currently, Lulu Group operates 215 Lulu stores and 23 shopping malls across the GCC, Egypt, India, and the Far East.

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 8th October 2021, Mumbai:

A customer-to-business event On October 28, the Jashn Fashion and Lifestyle Exhibition will return to New Delhi for a 'October Fling' shopping event at the Hyatt Regency in the city.

According to the event's Facebook page, the fashion exhibition will offer consumers in Delhi a wide selection of festive clothing alternatives for Diwali and the winter wedding season. Traditional, western, and fusion designs will be accessible. Brands will mostly be positioned in the bridge-to-luxury section of the market.

Jashn stated on Facebook that local famous actress Rhea Saggu recently appeared in a photoshoot to promote the event.

With makeup by Bhawna Anand, Saggu donned a magenta and light pink dress evocative of a contemporary lehenga by Delhi-based designer Pam Chhatwal.

According to the event's Facebook page, the event will have a rigorous 'no mask, no admission' policy and will adhere to all local health and safety laws.

Brands interested in reserving a stall can do so now. Since 2020, Jashn has hosted shopping events in New Delhi. The most recent edition of the shopping expo took place on August 21 at the Park Inn by Radisson in the city.

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2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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05 Octtober 2021, Mumbai:

In an online event today, NIFT (India), a leading fashion technology institution, commercially introduced Intelligent Skill Mapping and Rating Technology (i-SMART).

UP Singh, Secretary, Ministry of Textiles, NIFT's development team of i-SMART, veterans of the Indian clothing industry, and two of the technology's early adopters – Silver Spark (a Raymonds' project) and Magnum Clothing – attended the occasion. The technique is patent-pending and in the final stages of being granted.

The technology is considered to be a major factor in upending the present sewing machine operators' appraisal system, which is based largely on quality and output rate. Dr. Prabir Jana, Professor at NIFT Delhi, who officially launched the technology, addressed major issues that the manufacturing industry confronts today.

“Women make up the majority of the worldwide garment labor (particularly in the sewing division), and they endure gender discrimination, biased evaluation, salary disparity, job instability, and restricted mobility.

While cycle time is used as a metric of output rate, quality assessment is completely subjective. Important sewing factors like average speed, sewing bursts, handling time, needle running time, and so on are not taken into account when assessing abilities, according to Dr. Jana.

The hardware and software of the i-SMART system are patent-pending. A Magnetic Rotary Encoder (MREA) based Speed/Accelerometer (MREA), a User Interface device, a computing system (laptop or desktop) with SCADA, a bar code printer, and a flatbed scanner make up the hardware.

For the test, the MREA will be connected to the sewing machine's main shaft through a flywheel. The SCADA is also linked to a laptop. The sewing operator must stitch five different designs of fabric templates.

The data is automatically recorded by the i-SMART system when the SMO starts sewing, and then the stitched fabric templates are scanned by a flatbed scanner.

After that, the scanned data will be sent to cloud-based software and analyzed on two fronts: Process Score and Quality Score.

“Once the scanning is completed, the AI-based algorithm may assess the quality level he/she has achieved throughout the process,” says Deepak Panghal, Assistant Professor at NIFT Delhi.

The talent rating score is automatically calculated and available at the portal after the processed data and scanned images are submitted. Each operator receives two scores: a procedure score and a quality score.

Additionally, the system generates eight general skill characteristics for each operator, which will aid an organization in allocating the appropriate operators to the appropriate operations (during line balancing) and planning operator skill upgradation.

The score may also be used to evaluate sewing operators on an annual basis. Operators who pass the exam receive ‘tamperproof certifications from NIFT, which are connected to their Aadhar cards and can be accessed digitally. “This technology is really beneficial when it comes to sewing machine operator training.

We are the world's premier suit maker, and getting it right the first time is critical for us, which i-SMART is aiding us with,” said Kaushlendra Narayan, Director, Silver Spark (Raymonds).

“This system should be connected with ‘Skill India and other government-mandated training institutes and skill centers,” Ravi Singhee, Director of Magnum Clothing, recommended.

When comparing i-SMART to the UPI payment system, Ravi stated that i-SMART will provide sewing operators with unparalleled simplicity in assessing, measuring, and certifying their skills at any time and from any location.

Dr. Deepak Joshi, Assistant Professor, NIFT, moderated the session, and other dignitaries in attendance included Dinesh Kumar, Inventor of i-SMART; Dr. Yashwant Dev Panwar, Head, TIFAC-PFC; Suchit C. Vasudevappa, Manager (Funding), Startup Karnataka; Manisha Kinnu, Campus Director, NIFT; Shantmanu, Director General, NIFT.

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11th October 2021, Mumbai:

Michael Kors will open a new store in Mumbai this October and offer customized services. The 2,090 sq-ft stores will be located in the JioWorld Drive Mall. It will retail a wide selection of products including clothing, handbags, eyewear, watches, leather goods, footwear, jewellery, and fragrances.

The retail outlet will be the first Michael Kors stand standalone store in India to house Michael Kors men's ready-to-wear line. This will include a selection of tailored menswear, leather bags, and briefcases among other products.

The store will also have a ‘Custom Kors’ monogramming table where customers will be able to have luggage tags personalized in-store with purchase for their new handbags and wallets.

An omnichannel retailer, Michael Kors runs digital flagships across North America, Europe, and Asia as well as brick-and-mortar stores across major cities. The eponymous business was established in 1981 and currently runs the brands Michael Kors Collection, Michael Michael Kors, and Michael Kors Men's.

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2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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07 October 2021, Mumbai:

Ahead of its four-day festive sale starting from October 6, digital commerce platform Meesho has roped in over one lakh new sellers. The platform expects 3X more daily orders from customers in Tier-II cities at the sale. Its flagship sale event ‘The Maha Indian Shopping League’ will connect customers to about 2.5 lakh sellers and over 700 product categories.

Looking to enable 100 million small businesses to succeed online, Meesho launched the industry’s first zero percent seller commission model early this year, which helped it increase seller base by 10x.

In the last six months, Meesho’s transacting users have grown by 2.8x while monthly orders have increased by 2.5X. Also, 40 percent of Meesho's new users from the same period were also first-time e-commerce users.

The company is ensuring last-mile connectivity and access to all Meesho users with deep third-party logistics integrations, says Ulkrishta Kumar, Vice President and General Manager-Business. It has made significant additions to its tech stack to provide fulfilling experiences during the Maha Indian Shopping League.

It has enabled its mobile and desktop website for even non-app users to have the same rewarding shopping experience, Kumar adds

To make shopping more seamless, Meesho launched multiple features like high-visibility filters and made checkout flows much shorter. The sale will feature Meesho's personalised user feeds and a data-science-led product listing page to fuel better, more relevant product discovery.

TOP 5:

1. Flipkart, an Indian e-commerce company, collaborates with PUMA on the ‘1DER' line, which features batsman KL Rahul

2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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02 October 2021, Mumbai:

Following a request from state officials, e-commerce giant Flipkart and its fashion subsidiary Myntra have indicated an interest in exploring business and growth prospects in Andhra Pradesh. TNN stated that Tirupati MP M Gurumoorthy has issued a request to Kalyan Krishnamurthy and Amar Nagaram, the CEOs of Flipkart and Myntra, to meet to discuss development opportunities in Andhra Pradesh. On September 30, Krishnamurthy and Nagaram went to Tirumala temple to worship at the Venkateswara statue and met with Gurumoorthy and APIIC director Rajanikanth Reddy. Krishnamurthy and Nagaram were informed by Gurumoorthy on the state's industrial policy for 2020-2023, which was presented under the leadership of state chief minister YS Jaganmohan Reddy.

With industrial megaprojects planned, the state's strategy places a heavy emphasis on ease of doing business.

According to Gurumoorthy, Andhra Pradesh is suitable for future-focused investments since it has the second-largest number of inhabitants of working age in the country, at 70.9 percent.

According to Gurumoorthy, both Krishnamurthy and Nagaram replied favorably to the state government's offer. As a result, the state administration expects major commercial prospects with the US-owned company in the near future. Traders' organizations, such as the Confederation for All India Traders, have criticized Flipkart and Myntra for allegedly hurting local business interests.

Despite the fact that many merchants have joined CAIT's rallies against Walmart-owned companies, Andhra Pradesh is certain that the enterprises would benefit the state's economy.

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