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GUESS expanding its retail presence 'Opens Its Second Retail Store in Mumbai'

07 December 2021, Mumbai:

GUESS is expanding its retail presence with the opening of its second store in Phoenix Palladium, Mumbai; the mall offers more than 50 global brands attracting shoppers from all around.

The global fashion brand, GUESS is now expanding its retail presence with the opening of its second store in Phoenix Palladium, Mumbai. The mall offers more than 50 global brands attracting shoppers from all around. The store itself has been aesthetically designed blending artisanal designs with a minimalistic touch. 

The highlight of the brand is the new ‘Athleisure’ collection –which will be launched in Fall or Winter2021. Another key category to look out for is a wide range of handbags from satchels to totes and backpacks to luggage. The brand is also widely recognized for its sustainability efforts and eco-conscious initiatives such as water-saving practices during denim wash, responsibly sourced materials, and a massive reduction in the use of chemicals. 

“We are thrilled to welcome shoppers to our new store at the Phoenix Palladium Mall, Mumbai. Besides its strategic location, the store sales reinforced that customers always appreciate quality and on-trend styles.

We are now on our way to launch in all the major metros across India through the rest of the year. As people’s habits, tastes, and needs evolve, we will continue to innovate and find new ways to engage with our customers,” Manoj Nair, CEO of Gaurik Group, said.  

The company asserts to directly operate 1,041 retail stores in America, Europe, and Asia. Its partners and distributors operated 539 additional retail stores worldwide. 

INDIAN RETAILER (The news article has not been edited by DFU Publications staff)

GUESS opens its second store in Mumbai's Phoenix Palladium Mall

 

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GUESS expanding its retail presence 'Opens Its Second Retail Store in Mumbai'

In Fresh Delhi, Pero launches a new iteration of 'Week of Love”

03 December 2021, Mumbai:

Pero, the sustainable fashion company founded by Aneeth Arora, has launched a new version of its interactive event 'Week of Love' in New Delhi to promote sustainability and honor the business's archives. 

Forbes India - A Designer By Chance, Aneeth Arora Of Péro Has Made  Simplicity Her Byword

The current iteration of Pero's Week of Love opened on December 2 in the Patpargani Industrial Area in New Delhi, according to the brand's Facebook page. The interactive activities, sales, and displays will take place till December 9th.

The Week of Love will exhibit designs from prior seasons when the business has unsold stock with its current creations, as part of Pero's mission of eliminating textile waste and encouraging sustainable fashion. 

The motto for the event is "relove, revisit, and relive," according to the company. The event will have kulad chai and hot chocolates from 'Jugmug Thela,' which serves its warm drinks in a pot that can be recycled as a flower pot, in addition to shopping and displays.

The brand also just debuted their 'Mini' winter 2021/ 2022 collection at shops and retail outlets across India and worldwide, notably during the Week of Love. The colorful, whimsical collection includes crochet clothing manufactured by Afghani refugee crafters as well as a variety of textile methods used to create creative designs and reduce textile waste.

Happy Valentine's week 2021: Check out all special days with date -  BusinessToday 

 

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DAILY NEWS:

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  2. Consumers will determine growth of sustainable fashion e-comm in India
  3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'
  4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22
  5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

 

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In Fresh Delhi, Pero launches a new iteration of 'Week of Love”

With the introduction of DeFacto, Myntra expands its foreign brand portfolio

01 December 2021, Mumbai:

With the debut of DeFacto, Myntra, India's top fashion e-commerce site has added to its international brand portfolio. DeFacto, an Istanbul-born European company, has 503 offline locations in 47 countries and provides a variety of styles for men, women, girls, and boys.

Young folks making their first independent fashion purchases are among the brand's target consumer profile. 

DeFacto will focus on the mass-premium consumer sector in India.

DeFacto, in collaboration with Myntra, has over 900 style options for men, women, and children on the marketplace, with ambitions to expand further in the coming months. In India, the brand's catalog is primarily focused on ladies, accounting for over 60% of total inventory, followed by men, and finally children, with a significant emphasis on winterwear. 

Myntra signs up Hrithik Roshan, Vijay Deverakonda and Dulquer Salmaan as  its newest brand ambassadors | Business Insider India

There are other fashions influenced by 'work leisure' and 'let's the party in the works. DeFacto will also have a dedicated brand shop on Myntra-Mall, Myntra's in-app mall, to showcase prominent brands and help users discover new brands and products.

"Being the one-stop fashion and lifestyle destination for international brands in India, we are in a continual drive to cater to the demands of new-age lifestyle customers," Sharon Pias, Chief Business Officer, Myntra, stated.

The addition of DeFacto to our platform will enhance the mass premium category even more. DeFacto is a valuable addition to our portfolio, allowing us to provide the top international fashion brands at reasonable costs.

Myntra launches DeFacto to strengthens its international brands' portfolio

 

Dear Reader, we at DFU Publications are committed to providing the latest news updates on trade development and insights, to keep our readers informed. Stay tuned. Subscribe to our newsletter.

 

DAILY NEWS:

1. Flipkart, an Indian e-commerce company, collaborates with PUMA on the ‘1DER' line, which features batsman KL Rahul

2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

 

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 With the introduction of DeFacto, Myntra expands its foreign brand portfolio

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