18th October 2021, Mumbai:

Ethnic wear brand ‘Kalki Fashion’ roped in Bollywood actor PoojaHegdeas the showstopper for its bridal couture collection at the recently concluded Bombay Times Fashion Week 2021 (BTFW).

As per a Fashion Network report, named Hera, the collection is derived from Greek mythology which means the goddess of marriage.The entire bridal collection is inspired by ancient, age-old architecture, drapes and silhouettes and gives out more of a queenly vibe. It is designed for the eclectic, dynamic brides who think outside of the box, and want to be anything but not ordinary, says Saurabh Gupta, Director, Kalki Fashion.

Kalki Fashion has exclusive stores and a strong digital presence across the country.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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13th October 2021, Mumbai:

Jockey India is expanding its offline footprint despite brand's online sales growing 3X during the pandemic. VS Ganesh, CEO and Executive Director, Page Industries, the exclusive licensee of Jockey in India, informs. Jockey India opened its 1,000th store in Visakhapatnam.

The brand plans to add more stores as urbanization is happening rapidly and the consumers prefer to have stores near them. Jockey ultimately aims to reach the 2,000 stores mark, adds Ganesh.

Jockey also opened a good percentage of multi-brand outlets (MBOs) in Tier-III and IV cities. This has helped the company to continue serving existing customers as they migrated to the countryside after the pandemic, along with acquiring new customers.

During the pandemic, the company added over 15,000 MBOs and about 350 EBOs. Jockey entered India in 1994 under an exclusive partnership with Page Industries.

Jockey was the first brand to move innerwear from the storeroom to the storefront in the country, gradually changing consumer perception and approach towards innerwear. Jockey’s portfolio includes a wide range of athleisure, thermals, socks with the latest addition of masks, caps, and handkerchiefs.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

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11th October 2021, Mumbai:

Fashion House Bestseller India has launched the European fashion brand Produkt., a brand by Jack & Jones and will be exclusively available across Trends stores and online platform Ajio.

The brand upgrades basic garments with intricate details. The collection offers effortless fashion for today's active and urban men. The styles are inspired by ever-evolving indie and urban pop culture. The garments are vibrant, easy-going, and thoroughly imbibe current trends. The brand offers utility streetwear to denim products and evening wear.

Bestseller has partnered with Reliance Retail to expand the brand’s footprint through Trends stores and the online platform Ajio. Besides the online platform, the brand will be available exclusively across 153 Trends stores covering over 100 cities across the country.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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15th October 2021, Mumbai:

adidas Originals has launched a new collection format store in Bandra, Mumbai. As per Textile Value Chain, the store showcases the latest and finest range of adidas Originals for men, women, and kids.

The store has been curated to provide consumers with an elevated and superior shopping experience.

Spread across 3,057 sqft, the store will be a one-stop destination for all Originals fans. Inspired by the spirit of Mumbai, it will feature multiple elements and artwork celebrating the spirit and essence of Mumbai city. The store is infused with unique elements like a trefoil entrance, multiple neon signs, and a special Aamchi Mumbai sign in its premises.

There are also two lounge areas within the store resonating the look and feel of Mumbai, with the furniture featuring some famous elements from the city like the rock structure from Marine Drive.

The lounge further features antique art pieces and a Bollywood gallery wall that exhibits the artwork inspired by Bollywood posters, a very common sight in Mumbai streets. The store translates the brand’s vision of creating an interactive experience for its customers in the city through these unique elements.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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12th October 2021, Mumbai:

Dutch fashion brand Scotch & Soda plans to open 15 new physical stores and seven new concessions by year-end across Europe, Asia-Pacific, North America, and the Middle East.

As per Fashion Network, this will include new directly-operated and franchise stores in key global cities such as Paris, Madrid, Philadelphia, Charlotte, Gothenburg, Riyadh, Mumbai, Bucharest, Dortmund, Stuttgart, and Perth.

The brand plans to launch its first digital store on Tmall in China. It recently also launched its Weibo, Little Red Book, WeChat, and Douyin social media accounts to drive awareness in the country. The label is also adding new products for the upcoming festive season and for SS22.

These include a reporter bag and a cross body in faux leather and a functional foldable tote bag made with recycled nylon. Each of these items will feature its new brand identity, and three new styles of bags will be introduced to celebrate the new logo. Their styles will be exclusive to its franchise and directly operated stores as well as online for the first season.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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9th October 2021, Mumbai:

India’s indigenously manufactured denim label Numero Uno has launched its AW’21 Collection.

Themed as ‘Reconnected, the collection offers a new wave of design that breaks the rules of tradition and design codes and focuses on “Conscious Clarity” and “Adaptive” Spirit. A balanced amalgamation of fashion and functionality that compliments an analogy between youth and adult aesthetics, this latest AW’21 collection showcases an interesting blend of core, casuals, activewear, and Espana.

The collection comes in a plethora of colors, with a fresh mix of pastels, bright and neutrals exuding hope and happiness for this Autumn Winter. A retro sports-influenced collection mixed with architectural precision, outdoor utility gear, geometric patterns, loungewear brings a whole new vibe to the styles. From different patterns and prints to Logo tees, Graphic sweatshirts to several new aged fabric blends; the collection employs a sundry of trendy and utilitarian outfits for men.

The key highlights of the collection are the sustainable line of denim consisting of waterless jeans created using advanced laundry tech involving the use of Ozone, Laser & nature-friendly chemicals & minimal water consumption and wastage, making these denims environment friendly. Further, the collection comprises denim made from new-age blended fabrics which are conscious as well as extremely comfortable to wear.

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TOP 5:

1. Flipkart, an Indian e-commerce company, collaborates with PUMA on the ‘1DER' line, which features batsman KL Rahul

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

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14th October 2021, Mumbai:

US fashion brand Gap has roped in Reliance Retail as its new franchise partner in India to replace Arvind Fashions. As per the deal, Reliance will manufacture 100 percent of all Gap products to be sold in India as against Arvind Fashions, which manufactured 70 percent of Gap’s products sold in India.

Arvind and Gap called off for their partnership as Arvind Fashions failed to turn Gap's business in India profitable even after closing and pruning store sizes and increasing local sourcing. Gap’s contribution remained limited to about 4.7 percent of Arvind Fashions' consolidated turnover, or Rs182 crore in the fiscal year ended March 2020.

The brand incurred a loss of Rs 34 crore before taxes. Reliance Retail-owned online fashion platform Ajio already sells almost the entire collection for men, women, and kids from Gap and is one of the largest stockiest on Ajio.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

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12th October 2021, Mumbai:

Jockey’s exclusive licensee in India, Page Industries aims to grow 2.5 times to reach $1billion in revenues in the next five years. The company looks to chase growth targets by expanding its product and market portfolio.

The Bengaluru-based apparel firm aims to double the number of stores in the coming years with a special focus on Tier II & III markets besides all leading metros.

The company plans to not only expand capacities but also supplies. It aims to focus on women's innerwear, kidswear, and athleisure wear segments. For the financial year ended March 31, 2021 Page Industries reported sales of Rs 2,833 crore against Rs 2,945.5 in the pre-pandemic financial year 2019-20.

The company’s revenues from operations grew 76.08 percent in April-June this fiscal to Rs 501.53 crore. It has invested in new technologies to cater to the trend besides expanding offline also.

The company witnessed tremendous traction on e-commerce, as the contribution from its online channel grew by almost three folds from 3 percent to 8 percent.

Page Industries is now focusing on the women's innerwear and the kids' segments as these are growing categories and comparatively new for the company. The company also sees a huge potential to grow into international markets in its license territories.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

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07 October 2021, Mumbai:

International bodywear brand Sloggi plans to expand its retail presence in India through franchise partner Solar Group. The Triumph International brand aims to achieve 10 per cent market share in the next two years.

The growth will achieved by opening 10 stores pan India by 2022. The brand will open most of these stores in Tier-II cities along with key metros.

The brand also aims to set up 1,000 plus consumer experience (POS) points within the first two years. It has already leveraged its strength in MBO (Multi-Brand Outlet) partners after it plans to expand into LFS (Large Format Stores) stores as well. Most stores that Sloggi plans to open will be located in Navi Mumbai and Pune. They will open between October and December this year, with the support of franchisee partner Solar Group.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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13th October 2021, Mumbai:

American fashion retailer Levi’s plans to refresh around 25 per cent of its store network every year. The brand aims to take its total store count in the country to 600 in the next few years, affirms Sanjeev Mohanty, Senior Vice-President and Managing Director-South Asia, Middle East and Africa.

Levi’s beat third quarter estimates globally with demand for denims holding steady and pent-up demand for fashion apparel helping drive sales. In India, too, the company did well by renovating existing stores and adding larger outlets, besides appointing actress Deepika Padukone as its brand ambassador and launching a new collection in collaboration with her.

Levi’s denim category is growing faster than overall apparel growth. It plans to resize and relocate 100 of its existing stores to Hyderabad, Mumbai and many other locations across India.

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4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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12th October 2021, Mumbai:

Page Industries, the sole licensee of Jockey and Speedo in India, wants to be a one-billion-dollar company in five years, expanding almost 2.5 times as the firm increases its product line and market reach, according to V S Ganesh, the company's CEO and Executive Director.

The Bengaluru-based firm, which announced the launch of its 1,000th exclusive brand store (EBS) in India on Monday, is concentrating on deeper penetration for rapid development, with a specific focus on smaller tier II and III areas outside of metro markets.

To meet the one billion dollar sales objective, the firm will focus on strengthening its supply chain to create and supply, as well as expanding its reach and distribution with value for money proposition items to customers, he said.

Page Industries recorded revenues of Rs 2,833 crore for the fiscal year ending March 31, 2021. In the per-pandemic financial year 2019-20, it was Rs 2,945.5 crore. In April-June current year, the business recorded a nearly 76.08 percent increase in income from operations to Rs 501.53 crore.

He stated that the company will invest to increase its capacity and improve supply, with an emphasis on the women's innerwear and children's segments, as well as athleisure wear, which has grown in popularity since the pandemic.

"We want to be a $1 billion company by 2026, which would need a 2.5-2.75-fold rise in the next five years, which we are working hard to achieve. We know how to get there, and we'll keep working to extend and improve our presence in India so that we can reach more people in more locations via retail, e-commerce, and omnichannel distribution "According to PTI, Ganesh added.

"We've been doing fairly well, and the past quarter has been fantastic," Ganesh said. "Things are starting to normalize, so we appear to be in a good place."

Despite the fact that Jockey is a "dominant player" and a major clothing brand, its market share in the men's innerwear area is just approximately 18%, according to him, and there is plenty of potential for Page Industries and other newcomers to develop. He said,

"We are quite positive" about the market, saying, "We are on the runway, we have not yet taken off." With customer preferences shifting toward e-commerce, Page Industries is well equipped and has invested in technology to keep up with the trend, as well as expanding offline.

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2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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06 October 2021, Mumbai:

Knitwear major Rupa & Co aims to grow its revenues by 15-17 percent to over Rs 1,330 crore in 2020-21.

The company plans to merge its wholly-owned premium brand subsidiary Oban Fashions with itself. The merger will take place in the third quarter of 2021-22, thereby giving it a distinct advantage in the Indian market.

Launched in 2018, Oban Fashions has international brands FCUK and Fruit of the Loom under its fold and expects the revenues to reach Rs 40 crore in the current fiscal. With this merger the company expects to increase market share, reduce operational costs, widen product range and expand into new markets, says Dinesh Lodha, CEO, Rupa.

Oban Fashions also plans to grow the domestic business in India, especially in the southern and eastern parts of the country. It expects to grow by 30 percent this year.

TOP 5:

1. Flipkart, an Indian e-commerce company, collaborates with PUMA on the ‘1DER' line, which features batsman KL Rahul

2. Consumers will determine growth of sustainable fashion e-comm in India

3. Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

4. Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

5. Nike strengthens retail presences with new store at DLF Mall of India,Noida

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