08 March 2022, Mumbai:

Actress Rashmika Mandanna has been roped in as the new brand ambassador to endorse the wearables category of lifestyle brand Boat.

Mandanna also features in the brand’s women’s day campaign ‘#DanceThroughLife’.

She will promote the brand’s newly launched ‘Trebel’ collection.

ALSO READ: May Dhruva and Manish Saksena, Designers present wearable luxury

Her popularity will help the brand strengthen its presence in South India and boost sales of its wearables category.

Aman Gupta, Co-founder, Imagine Marketing, Owner, Boat, says, this partnership will help the company establish its presence in the southern market besides strengthening its position in the smartwatches category.”

Rashmika Mandanna adds, for young India today, Boat represents an audience of choice who are looking to make a statement with their choice of accessories.

It’s a brand whose values are admirable.

The brand’s new wearables range is quirky and can be paired with any outfit. Launched in 2016 by Aman Gupta and Sameer Mehta, Boat is one of the largest players in the lifestyle market in India.

RELATED ARTICLE India’s wearables market to be more sophisticated in 2021: IDC India

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05 March 2022, Mumbai:

One of India’s largest sports and athleisure footwear brands in terms of value and volume in fiscal 2021. Campus Activewear launched its 100 th store in Mumbai.

The aspirational and fashion-forward brand for Indian young adults already has five stores across the city. It offers multiple choices across styles, color palettes, price points, and an attractive product value proposition.

ALSO READ: Footwear brand Campus plans IPO

The new store is set up in an 800 square feet area in Bandra’s popular shopping hub – Linking road. Campus’s dedicated research and development team strives to bring the latest global designs and technology to Indian streets.

The brand aims to raise shoe awareness amongst Indian consumers.

It aims to emerge as the most preferred athleisure brand in India while becoming an integral part of the daily active lifestyle of Indian youth.

The brand bets big on design and product innovation every single time to ensure customers always have happy feet.

RELATED ARTICLE Campus Activewear, plans to raise funds through the proposed initial public offering (IPO)

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09 March 2022, Mumbai:

Kasper Rorsted, CEO of adidas: “Unfortunately, the brand releases its 2021 results in unsettling times. " Our thoughts and prayers are with the Ukrainian people, our teams on the ground, and everyone affected by the war".

The company strongly condemns any form of violence and stands in solidarity with all those calling for peace.

We also provide immediate humanitarian aid to those in need of support.

The company will continue to follow the situation closely and take future business decisions and actions as needed, always prioritizing our employee’s safety and support.”

“In 2021, we delivered a strong set of results despite several external factors weighing on both demand and supply throughout the year”, Kasper Rorsted continued.

ALSO READ Adidas: Palak Kohli new brand ambassador

“Wherever markets operated without major disruptions it has been experiencing strong top-line momentum.

This is reflected in double-digit revenue growth in EMEA, North America, and Latin America.

While the company continued to invest heavily into its brand, its direct-to-consumer business, and its digital transformation, it improved its bottom-line by more than € 1 billion.

Taking it all together, 2021 was a successful first year within our new strategic cycle.

In 2022, it will build on this momentum and continue to grow both our top-and bottom-line at double-digit rates amid heightened uncertainty.”

Financial Performance in 2021

Currency-neutral sales grow 16% despite challenging market environment

Revenue improves in all market segments

While sales increased in all market segments in 2021, the top-line development in the regions differed significantly depending on the impact the various demand and supply challenges had on the specific region.

Gross margin at 50.7% driven by higher full-price sales and better inventory management

The company’s gross margin increased 0.7 percentage points to 50.7% in 2021 (2020: 50.0%).

Operating margin improves by 5.3 percentage points

Other operating expenses increased 4% to € 8.892 billion in 2021 (2020: € 8.580 billion).

RELATED ARTICLE ADIDAS: ALASDHAIR WILLIS, CEO TO SHAPE FUTURE

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08 March 2022, Mumbai:

The home division of Birla Century is set to launch its flagship brand Hill & Glade catering to the home bedding segment.

The brand will provide a plethora of choices in both color and quality on the basis of the preferences of the customers.

Hill & Glade will launch over 250 eye-catching designs in a range of colors encompassing solids as well as prints for the discerning consumer.

The brand will offer choices in four different qualities.

It will provide Basic, Essential, Premium, and Grandeur, in thread counts of 160, 210, 300, and 400 respectively.

ALSO READ: GHCL Limited's home textile division is being acquired by Indo Count for Rs. 576 crore

The entire range of cotton bed sheets promises a never before seen level of uniqueness with unmatchable standards of quality. Hill & Glade will also offer consumers choices in bath towels with options for Hand towels, Face towels and Bath towels.

This will complement the offerings in the home bedding segment perfectly and provide consumers with high quality choices in towels.

Later this year Hill & Glade plans to launch a range of Ethnic Bedsheets to showcase rural beauties of India.

RELATED ARTICLE Monte Carlo Fashions incorporates wholly-owned subsidiary 'Monte Carlo Home Textiles'

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05 March 2022, Mumbai:

The world's leading luxury brands said on Friday that they planned to temporarily close stores and pause business operations in Russia.

Birkin bag maker Hermes and Cartier owner Richemont were the first firms to announce such moves, followed by LVMH (LVMH.PA), Kering (PRTP.PA), and Chanel.

Doing business in Russia has become complex since Russia's invasion of Ukraine, which prompted the United States, Britain, and the European Union to impose sweeping sanctions.

ALSO READ: Hermès reports results

"Given our increasing concerns about the current situation, the growing uncertainty, and the complexity to operate, Chanel decided to temporarily pause its business in Russia," the French luxury fashion house said in a LinkedIn post.

Luxury giant LVMH, which owns such brands as Christian Dior, Givenchy, Kenzo, TAG Heuer, and Bulgari among others, will close its 124 boutiques in Russia from Sunday but will continue to pay the salaries for its 3,500 employees in the country, a spokesperson told Reuters.

RELATED ARTICLE: Nike & Hermès File Lawsuits for Trademark Infringement: non-fungible tokens (NFTs)

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CREDITS: Reuters.

08 March 2022, Mumbai:

ROICA™ welcomes 2022 with a brand new wardrobe where performance and responsibility all together become the new norm.

Discover ROICA™ groundbreaking innovations in the sports field, and the bold partnerships that made them possible.

Today ROICA™ main objective is to focus on and respond to new generation values in fashion. Values that are key for contemporary consumers, who are the ones leading the change throughout the supply value chain, and have received even more attention since the beginning of the pandemic.

ALSO READ: Iluna Group attends Première Vision with its "Smart Lace System" based on high-tech finishing, responsible materials and certified partnerships

ROICA™ by Asahi Kasei team knows that value creation is the basic foundation of contemporary business. Its teams are ready to go to the next level, answering to the market demand for top-notch innovation while sharing its responsibility efforts towards the new generation of consumers.

For this reason, the ROICA™ strategy is based on two key elements. On the one side, a strong focus on responsible innovation, able to respond to new fashion needs and desires while not harming the environment nor the society at large.

On the other hand, consolidation of partnerships along the whole supply chain through conversations and collaborations with companies sharing the ROICA™ values, in order to deliver creativity, solutions, and design to all contemporary consumers.

For example, in terms of fabric producers, ROICA™ has been working alongside industry leaders such as Brugnoli.

RELATED ARTICLE Iluna Group and Maglificio Ripa announce a strategic partnership in the name of sustainable fashion

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04 March 2022, Mumbai:

Para-badminton player Palak Kohli has been signed as the new brand ambassador by Adidas India for its ‘Impossible is Nothing’ campaign.

Kohli will join Adidas India’s strong lineup of women athlete brand ambassadors including Mirabai Chanu, Lovlina Borgohain, Hima Das, and Nikhat Zareen, etc. Sunil Gupta, Senior Director says, the campaign #Impossible is Nothing #unites a strong, diverse and powerful community of women athletes who are changing the game.

Kohli echoes the brand’s values with her winning attitude inspiring millions of aspiring athletes.

ALSO READ ADIDAS: ALASDHAIR WILLIS, CEO TO SHAPE FUTURE

Kohli says the association with Adidas will help her achieve her goals and inspire many others to see that ‘Impossible is nothing.’

A 19-year old para-badminton player, Palak Kohli won three gold medals at the 2019 National Para-Badminton Championships, a gold medal at the Asian Youth Para Games 2021, etc.

RELATED ARTICLE: Adidas launches new campaign for Indian women athletes

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09 March 2022, Mumbai:

International Women's Day 2022: Celebrating the spirit of womanhood

International Women's Day (March 8) is a global day celebrating the social, economic, cultural, and political achievements of women.

Bata India: Our Values

SERVE WITH PASSION

We are passionate about delighting our Fashionable, Trendy & Comfortable Women for Women only from Bata India.

Bata India with a history of over a century now has proudly unveiled the launch of over 25 all-women-run stores ahead of International Women’s Day. 

A legendary organisation having always proven & championed the noble cause of women empowerment in perpetuity and as matter of fact has a core Brand DNA "Diversity & Inclusion (D&I) commitment to the society and its TG.

ALSO READ: Bata India looks to faster recovery

*The launch of the all-women-run stores is yet another endeavour by the brand to empower and encourage women to fearlessly pursue their dreams and #BreakTheBias.

The women-run stores are operational in not only metros like New Delhi, Mumbai, Kolkata, Hyderabad, Bengaluru & Chennai but also Tier 1-3 towns like Pune, Nagpur, Udupi, Jamshedpur and Vishakhapatnam. Gunjan Shah, MD & CEO-Bata India Limited said: “Diversity & inclusion and empowering women to pursue their dreams has been a key part of very ethos at Bata India.

Retail traditionally has been a male-dominated space.

By increasing the all-women-run stores from 10 to over 25 now, we wanted to shatter the glass ceiling and encourage more women to become a part of the fashion retail industry. We have now 25 women-run stores across metros and smaller towns.

I’m also heartened by the fact that we have now more women entrepreneurs who are coming up and partnering with us to open Bata franchise stores in smaller towns. At the grass-roots level, we continue to support girls’ school education under the Bata Children Program (BCP) initiative.”

RELATED ARTICLE Bata India Limited: Disha Patani, Bollywood actor to be its brand ambassador

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CREDITS: Business Manager. 

07 March 2022, Mumbai:

As Alrosa’s country head, JIM VIMADALAL has played a key role in building bridges and strengthening ties between the mining company and Indian diamantaires. He discusses at length the long-term outlook for India.

ALROSA Group accounts for a quarter of global rough diamond production ... Russian diamonds. Characteristics and advantages.

Partially Russian state-owned diamond mining business Alrosa has assured the Indian gems and jewellery industry that it will continue to fulfill orders and obligations amid increasing global sanctions on the Russian economy.

ALSO READ: Divaa by Orra ‘diamond jewellery’ glitters in Mumbai

Background

As Alrosa’s country head, JIM VIMADALAL has played a key role in building bridges and strengthening ties between the mining company and Indian diamantaires.

He discusses at length the long-term outlook for India.

RELATED ARTICLE Farah Khan Ali introduces her new Atelier line

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CREDITS: gjepc & Fashion Network. 

04 March 2022, Mumbai:

New womenswear brand MoonRay has expanded its clothing and accessories collection on e-commerce store by launching a new plant-based vegan leather footwear range.

The new range comprises a Raffia Slide, made out of 100 per cent plant-based vegan leather and hand embroidered with the brand’s signature MoonRay design. Designed to be functional and sustainable, the footwear line includes a wide array of slip-on designs featuring eye, star, and floral motifs.

The new brand is also adding to its product categories to offer a full wardrobe and accessories solution.

ALSO READ: High footwear prices compelling buyers to defer purchases: Walkaroo International

The brand recently launched a line of 22-carat gold-plated jewelry range of celestial motifs and quirky yet wearable designs and has also launched a range of handbags and casual and occasion wear.

MoonRay was launched by designer and bridal wear brand Jade’s co-founder Karishma Swali alongwith her daughter Avantika Swali in December, 2021.

It launched with an e-commerce store and studio space.

The brand targets a younger customer base with prices in the bridge-to-luxury segment of the market and has pledged 50 per cent of its proceeds to support children’s education and animal welfare through NGOs.

RELATED ARTICLE: Unique meeting place for footwear trade

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